Shangri La Nā Ho'oili Waina na Pufine Advertising Ltd. Co.

ʻO Shangri La Nā Ho'oili Waina na Pufine Advertising Ltd. Co. he mea lanakila hanohano loa o ka 2021 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

KalaʻUhi· 2021

Shangri La Nā Ho'oili Waina

na Pufine Advertising Ltd. Co.

Mea Kūʻai: Yunnan Shangri-La Wine Co. LTD

Mea Lanakila A' Design Award Kala ma ka Māhele ʻUhi

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Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #111820

Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Shangri La Nā Ho'oili Waina

'O Shangri La he ho'olālā 'eke no ke kaʻina o 'ekolu waina 'ula'ula. Hoʻohana nā lepili i nā 'ano peni ʻīnika kuʻuna o ka Hikina no ka hōʻike ʻana i ke kahe ʻana o ka waina a me ke kumu o ke kumu waina kahiko. Ke kau ʻia ma ka ʻaoʻao a ʻaoʻao, hana ʻia nā ʻeke ʻekolu i hoʻokahi kumu wili. Lawe kēlā me kēia ʻeke i kahi holoholona mai ka ʻāina hana: he pulelehua no ka ea, he iʻa no ka wai a he pika no ka lepo. Hana ʻia nā lepili me ka pepa kapoka me ka 'ili ʻāpulepule, a hana ka embossing i ke ʻano o ka ʻili lāʻau kahiko. Huki ka hoʻolālā i ka manaʻo i ka pena kuʻuna a me ke kaiapuni maoli.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Kala

Ua lanakila ka hoʻolālā Shangri La Nā Ho'oili Waina i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Shangri La Nā Ho'oili Waina he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Shangri La Nā Ho'oili Waina e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: 1,the entire series including three product,get creative inspiration from the expression of traditional Oriental ink painting,each product with ink shading of natural texture represents the wine flowing rhythm,The combination of the three products is like a winding and tough old vine trunk.2,The three products are combined with the animals in the producing area respectively.The colorful butterfly represents air,the Pisces represents water,and the pika represents soil.
Nā Ana a me ka Hoʻopili: Length:300mm, width:90mm, height:90mm
Nā Lepili: Packaging, wine, Nature, Shangri-La, Animals, Ink painting
ʻEnehana Hana: The wine label is made of kapok paper with rough texture, and rough texture of old tree surface is made by convex technology.
Pilikia Hoʻolālā: We use eco-friendly kapok paper. The challenge of this design is how to make the texture of grape trunk on the paper. We use concave pressing and bulging technology to create realistic tree trunk texture on paper.
Noiʻi: The origin of this red wine series is located in high altitude areas. The pure air, water and soil create a high-quality ecological environment. This wine is made from the fruits of old grape trees. The older the trees are, the higher the wine quality is, which is worthy of collection.
Hoʻoulu Manaʻo: The creative inspiration comes from the winding growth posture of old grape trees and mottled traces of years, The longer the tree age, the higher the wine level, which represents the quality of a good wine, just as the growth of old trees requires years of precipitation. We hope to use the traditional culture of the East to interpret this series of wine, to expand the boundaries of culture and blend.
Ka Lōʻihi o ka Papahana: The project began in October 2019 and will be completed in August 2020
Kaʻina Hana: 1,From the texture of traditional Oriental ink paintings,we find that different forms are presented,like the natural flow of the red wine,and like the trunk of a vine,which can be presented individually or as a series of combinations.2,In today's material development, the natural environment is destroyed and traditional art gradually dies out.We also hope to arouse people's protection and inheritance of traditional art and ecological environment through the creativity of this set of products.
Nā Lālā Hui: Designer: wang yang;
Creative Director: xia ling;
Customer Service Director: Zhou Xiaoli,