Mr Baldie Ka Hana Nui: Ka Hōʻeke Kūkī by Mutian Yu

Mr Baldie Ka Hana Nui: Ka Hōʻeke Kūkī by Mutian Yu is a highly esteemed winner of the very prestigious 2021 A' Design Award Keleawe in Hoʻolālā ʻUhi Competition Category.

KeleaweʻUhi· 2021

Mr Baldie Ka Hana Nui: Ka Hōʻeke Kūkī

by Mutian Yu

Client: Savannah College of Art and Design

A' Design Award Keleawe Winner in ʻUhi Category

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Verified Award Winner

Verify Award Status for #117032

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mr Baldie Ka Hana Nui: Ka Hōʻeke Kūkī

Kikokikona Puke: ʻO Mr Baldie he hoʻolālā hōʻeke kūkī e paʻa ana i nā kūkī i hana ʻia me ke ʻano maka a me ka wai kokoleka. Aia i loko o kēia pūʻulu ʻekolu ʻono: strawberry, mocha, a me ke ʻono maoli. Ua hana ʻia kēlā me kēia kūkī e like me kahi maka me ka ʻole o ka lauoho. Ma o ka wai kokoleka i hoʻokomo ʻia, hiki ke hoʻonani ʻia ke kūkī ma ke kuʻu ʻana i loko. Ma kēia ʻano, hiki ke hoʻohui ʻia kahi kāhiko lauoho, kahi ʻumiʻumi luna, a i ʻole kahi ʻumiʻumi lalo. Ua hana ʻia ka hōʻeke me ke kila lāʻī, a he 310 a me 310 a me 60 mira-mika kona nui. Ke hōʻike nei kēia hoʻolālā i ka ʻai ʻana i mea hoʻokipa ʻia a me ka pāʻani pū ʻia, ʻaʻole ka ʻai maʻamau.

The Recognition

About the A' Design Award Keleawe

Ua lanakila ka hoʻolālā Mr Baldie Ka Hana Nui: Ka Hōʻeke Kūkī i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Mr Baldie Ka Hana Nui: Ka Hōʻeke Kūkī he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Mr Baldie Ka Hana Nui: Ka Hōʻeke Kūkī i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: What’s better than cookies or chocolate? Cookies and chocolate! Mr. Baldie combines these favorite treats with a face-shaped cookie that comes in three flavors: strawberry, mocha, and original. You get to add the hair! Just dip the cookie into the chocolate sauce that’s included to personalize his look. Give him a custom hairstyle, a moustache, or even a goatee!
Dimensions & Packaging: 310mm * 310mm * 60mm
Tags: Snacks, Interaction, Fun
Production Technology: Tinplate
Design Challenge: Choosing the right snack base on market analysis.
Research: Nowadays, snacks are considered as the “extra calories”. However, many times, we would snack when we are not feeling hungry but stressed, boring, or celebratory. It is the emotional aspects driving us to snack rather than just the flavor. However, the attention of this connection is rare to be seen in today’s market. The missing of this beautiful connection is a loss.
Inspiration: Snacking should be more than just filling our faces with food. It should be flavorful and FUN! Mr. Baldie is a combination of cookie and chocolate, which is created for sharing and making experiences. The package contains three different flavors: strawberry, mocha, and original.
Project Duration: 3 months, Jun 2020, Savannah
Operation Flow: Mr. Baldie combines these favorite treats with a face-shaped cookie that comes in three flavors: strawberry, mocha, and original. You get to add the hair! Just dip the cookie into the chocolate sauce that’s included to personalize his look. Give him a custom hairstyle, a moustache, or even a goatee!
Patents: Copyrights belong to Mutian Yu, 2021
Image Credits: Image #1: Photographer Manman Jv, Photographer, 2020.
Image #2: Photographer Manman Jv, Photographer, 2020.
Image #3: Photographer Manman Jv, Photographer, 2020.
Image #4: Photographer Manman Jv, Photographer, 2020.
Image #5: Photographer Manman Jv, Photographer, 2020.