Toothpaste ʻo Ka Hoʻopaʻa ʻana na Kazuo Fukushima

ʻO Toothpaste ʻo Ka Hoʻopaʻa ʻana na Kazuo Fukushima he mea lanakila hanohano loa o ka 2021 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

KalaʻUhi· 2021

Toothpaste ʻo Ka Hoʻopaʻa ʻana

na Kazuo Fukushima

Mea Kūʻai: Nippon Zettoc co.,ltd.

Mea Lanakila A' Design Award Kala ma ka Māhele ʻUhi

45,619

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #117108

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Toothpaste ʻo Ka Hoʻopaʻa ʻana

ʻO ka manaʻo hoʻolālā toothpaste packaging he paipu wai. Hoʻomanaʻo ia i ka leʻaleʻa o ke koho ʻana i nā kala ke pena. ʻO ka Toothpaste kahi hui kūikawā o nā mea kūlohelohe a me nā waikawa amino i loaʻa. No laila, ʻo ka hapa luna o ka pahu niho niho he hōʻike kūlohelohe, a ʻo ka hapa lalo he hōʻike ʻepekema a me ka ʻenehana. He hoʻolālā ia e hoʻohui i ʻelua mau mea like ʻole i hoʻokahi. ʻO ka hope, hoʻohui ka brand mark i ʻelua pulupulu niho i ke ʻano o ke keʻa e hoʻolālā wale i nā huahana waha inikua.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Kala

Ua lanakila ka hoʻolālā Toothpaste ʻo Ka Hoʻopaʻa ʻana i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Toothpaste ʻo Ka Hoʻopaʻa ʻana he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Toothpaste ʻo Ka Hoʻopaʻa ʻana e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: Zettoc is No.1 brand in the Japanese oral care original equipment manufacturer market, provides high-qualified products with technology in Japan over 60 years.
To enter the Chinese market, Zettoc developed a periodontal disease care product series for the Chinese, attract them to accept oral products with high technology made in Japan.
Nā Ana a me ka Hoʻopili: Paper box: Width 43mm x Depth 35mm x Height 167mm, Paste Tube: Width 30mm x Depth 30mm x Height 155mm
Nā Lepili: Toothpaste, Oral care, China, Japan, nature, technology, Medicinal
ʻEnehana Hana: Paper box: matte paper Surface, Paste Tube: matte plastic Surface
Pilikia Hoʻolālā: The design that the target audience is happy to put the product on their washbasin.
Express with abstract illustrations according to the three tastes.
Devise tubes and boxes so that the illustrations can be seen connected.
Noiʻi: Analysis of luxury supermarkets where products are sold.
Competitive analysis for internet sales.
Analysis for targets in the market.
Package analysis for the Japanese market.
Hoʻoulu Manaʻo: In recent years, an increasing number of consumers are interested in periodontal disease in China. However, it is not well known that care from a young age can prevent periodontal disease. This time has created an oral care brand series for young consumers, which can be the first step in periodontal disease prevention. The brand mark combines two toothbrushes in the shape of a cross to simply design the insurance oral products. The Toothpaste is a unique combination of natural ingredients and amino acids found. This formulation is technically patented.
Ka Lōʻihi o ka Papahana: The project started in August 2020 and finished in January 2021 in Shanghai.
Kaʻina Hana: First, analyze the market and understand the current situation.
Next, target analysis to verify what kind of design consumers will like.
Third, the brand analysis compares with competitors.
Fourth, develop creative ideas.
Fifth, original design.
Sixth, sample check, color check, etc.
Finally, check the finished product.
Nā Palapala Kuleana: Nippon Zettoc co.,ltd.
Nā Lālā Hui: Creative Director: Kazuo Fukushima
Designer: Haruka Takeuchi
Project Management: Xu Xuehua
Nā Kuleana Kiʻi: Photographer: Zhu Jie