ʻO Pepsi New Year 2020 Nā Pahu Mea Inu na PepsiCo Design and Innovation he mea lanakila hanohano loa o ka 2021 A' Design Award Gula ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.
GulaʻUhi· 2021
Pepsi New Year 2020 Nā Pahu Mea Inu
na PepsiCo Design and Innovation
Mea Kūʻai: PepsiCo Design & Innovation
Mea Lanakila A' Design Award Gula ma ka Māhele ʻUhi
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #118921Ka Hoʻolālā
E Pili Ana iā Pepsi New Year 2020 Nā Pahu Mea Inu
ʻO Pepsi New Year 2020 he pūʻulu o nā kini mea inu i hana palena ʻia no ka manawa Makahiki Hou ma Rūsia. Aia ma kēlā me kēia kini kekahi ʻano hua palapala i hana kūikawā ʻia a me kahi memo pōkole i lawe ʻia mai ka moʻomeheu kūloko, ka hoʻomākeʻaka a me nā kuʻuna. He pilikino ke ʻano o nā memo, no laila hiki i nā mea kūʻai ke koho i ka mea i pili loa iā lākou. He hashtag like no ka pūʻulu holoʻokoʻa, ʻo kona manaʻo ma ka unuhi ʻana ʻo lawe i ka Pepsi inā, e kono ana i ka launa pū ma ka pāpaho kaiapili. Hiki i ke ʻano hoʻolālā maʻalahi ke hoʻololi ʻia no nā mākeke kūloko ʻē aʻe, e hoʻonui a hoʻopilikino ana i ka hoʻolauleʻa Makahiki Hou.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Gula
Ua lanakila ka hoʻolālā Pepsi New Year 2020 Nā Pahu Mea Inu i ka A' Design Award Gula, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā pae mua, kupaianaha a kūʻokoʻa. He mau hana hou loa, ʻike maka a nani hoʻolaʻa nā lanakila Gula e hōʻike ana i ka ʻuhane akamai, ka naʻauao a me ka mākau o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Pepsi New Year 2020 Nā Pahu Mea Inu he mea hoʻokumu i hoʻomaikaʻi nui ʻia, e hoʻokumu ana i nā ʻano hou, he nui, e hāʻawi ana i ka waiwai ʻaʻole i ʻike ʻia ma mua. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Gula he papahana kupaianaha, mahalo ʻia e hāʻawi i ka pōmaikaʻi nui a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. Hoʻāla ka hoʻolālā Pepsi New Year 2020 Nā Pahu Mea Inu i nā manaʻo makemake ikaika, hoʻāla i ka ʻiʻini, hoʻoulu i ka hana noʻeau a hoʻopūliki iā mākou.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- This set of limited edition Pepsi cans, available in Russia, celebrates the spirit of the 2020 New Year. Across brands, limited editions are extremely popular during this time of year and Pepsi needed an eye-catching concept of its own to promote with the launch of the New Year. Embracing beloved traditions during this time of year, these designs aim to engage consumers further with social media interaction. Every design also includes the series hashtag, which translates as #takepepsiif, inviting consumers to choose the New Year message that feels most relevant to them.
- Nā Lepili
- Packaging, Beverage
- Hoʻoulu Manaʻo
- Each can design features a distinctive custom-made typeface and iconic messaging, based on local culture and habits, humor and traditions which makes every can feel personal. The flexible design approach allows the concept to easily be adapted for local markets, expanding and personalizing the celebration of the New Year.
- Nā Lālā Hui
- PepsiCo Design & Innovation
Kākoʻo ʻIa
ʻImi ma ʻō aku o Designers.org
E ʻimi i nā huahana, nā lawelawe a me nā manawa mai kā mākou mau hoa hoʻolaha.
Hou Aku e ʻImi Ai
Nā Hoʻolālā Pili
E ʻimi i nā hoʻolālā lanakila hou mai ka māhele like, i koho ʻia ma ka waiwai.
