Tanggou Yingchun ʻEke Waina by Mei Li is a highly esteemed winner of the very prestigious 2021 A' Design Award Kala in Hoʻolālā ʻUhi Competition Category.

KalaʻUhi· 2021

Tanggou Yingchun ʻEke Waina

by Mei Li

Client: Bxl-Jupiter Team

A' Design Award Kala Winner in ʻUhi Category

30,907

Verified Award Winner

Verify Award Status for #119310

View at A' Design Award Press Release Award Badge

Colors

The Design

About Tanggou Yingchun ʻEke Waina

ʻO Tanggou Yingchun he hoʻolālā ʻeke i haku ʻia no kekahi huahana waina. Hōʻike ka pahu waho keʻokeʻo i ka hoʻoilo i hala. Hōʻike kekahi ʻano wehe pāʻani i ka pahu i loko, ʻo ia ka ʻōmaʻomaʻo like me ka pua o ke kupulau, e hōʻike ana i ka hōʻea ʻana mai o kekahi kau hou. Hōʻike ʻia nā manu lele hoʻi mai e lele ana ma luna o ka ʻili ma ke ʻano he hōʻailona o ke kupulau. Pale ke ʻano hoʻolālā like me ka pahu i ka huahana a hōʻike i ka ʻeke i loko ma ke ʻano hoihoi. Hana ʻia ka ʻeke waho me ka pepa aloha ʻāina. Hōʻike ka hoʻolālā i nā kūlana kūlohelohe o ke Kaona ʻo Tanggou, he wahi kūpono no ka hana waina.

The Recognition

About the A' Design Award Kala

Ua lanakila ka hoʻolālā Tanggou Yingchun ʻEke Waina i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Tanggou Yingchun ʻEke Waina he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Tanggou Yingchun ʻEke Waina e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The box-shaped structure presents the inner packaging through a fun opening method, and the spring swallows fly back, implying that spring is also coming. Birds fly by, and the white outer box represents the winter past, showing the spring green of the inner box, and everything is revived.
Inspiration: "Old trees and new flowers are strong in spring, inheritance and creation of wine are more fragrant", the regional ecological environment of Tanggou, and the natural conditions of Tanggou Town are uniquely endowed by nature, and the extremely suitable wine is reflected in the product packaging. The outer packaging adopts environmentally friendly paper materials. Creative opening of the outer packaging: the return of swallows brings spring greenery, showing the beauty of the winemaking environmen

Read the Press Release