Lele i ka ʻike
Lidugaoliang Baijiu Hana Nui: Ka Hoʻopaʻa ʻana i ka Wahī Mea Inu ʻOnaona na Wen Liu, HenHong Yang and Weijie Kang

ʻO Lidugaoliang Baijiu Hana Nui: Ka Hoʻopaʻa ʻana i ka Wahī Mea Inu ʻOnaona na Wen Liu, HenHong Yang and Weijie Kang he mea lanakila hanohano loa o ka 2021 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.


KeleaweʻUhi· 2021

Lidugaoliang Baijiu Hana Nui: Ka Hoʻopaʻa ʻana i ka Wahī Mea Inu ʻOnaona

na Wen Liu, HenHong Yang and Weijie Kang

Mea Kūʻai: Jiangxi Lidu Liquor Industry Co.ltd

Mea Lanakila A' Design Award Keleawe ma ka Māhele ʻUhi

18,877

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #119501

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Lidugaoliang Baijiu Hana Nui: Ka Hoʻopaʻa ʻana i ka Wahī Mea Inu ʻOnaona

Kikokikona Puke: ʻO Lidugaoliang Baijiu he hoʻolālā hoʻopaʻa wahī no kahi mea inu Kina i hoʻokahe ʻia. Loaʻa i ka ʻōmole kahi ʻano piko maʻalahi a ua kāhāhā ʻia me nā hōʻailona sorghum. Ua kūkulu ʻia ka pōkole poepoe a me ke poepoe ma ka pahu waho ma muli o ka ipu lepo (porcelain) o ka Wā Aliʻi ʻo Yuan, ʻo ia ka manawa i hoʻomaka ai ka hana ʻana o kēia mea inu. Hana ʻia ka lepili kīpekepeke me ka ʻili holoholona. Hoʻohui ʻia ka pahu waho i ka ʻili a me ka metala, a wehe ʻia ma ka hoʻohuli ʻana i kahi papa poepoe. Ua hoʻohohonu ʻia ke kala ʻōmaʻomaʻo e kūpono ai i kekahi huahana kiʻekiʻe. Loaʻa i ka hoʻopaʻa wahī ka laulā he 120 mm, ka hohonu he 120 mm, a me ke kiʻekiʻe he 330 mm.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Lidugaoliang Baijiu Hana Nui: Ka Hoʻopaʻa ʻana i ka Wahī Mea Inu ʻOnaona i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Lidugaoliang Baijiu Hana Nui: Ka Hoʻopaʻa ʻana i ka Wahī Mea Inu ʻOnaona he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Lidugaoliang Baijiu Hana Nui: Ka Hoʻopaʻa ʻana i ka Wahī Mea Inu ʻOnaona i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
Lidugaoliang Baijiu's brewing techniques began in the Yuan Dynasty, is the earliest, longest span of time and the richest large-scale ancient shochu workshop site in China, and it is still in use today. This baijiu has the characteristics of "clear color, sweet,mellow bouquet, and long aftertaste". These elements are extracted and designed in combination with the brand concept. The whole design is round and smooth, which highlights the long sense of time in the process of brewing liquor.
Nā Ana a me ka Hoʻopili
Width 120mm* Depth 120mm* Height 330mm
Nā Lepili
Lidugaoliang,Yuan porcelain, Baijiu, High-end, Lidu
ʻEnehana Hana
The overall bottle adopts smoothly curved shape and embossed with sorghum elements. It resembles a round bottle cap and a ring of decorating firing porcelain in the Yuan Dynasty, with a leather oblique label and an outer box combining leather and metal. It has a special rotating opening method. Designers also consider a business advanced design that upgrades the brand image in an all-round way.
Pilikia Hoʻolālā
The leather and metal materials needed for the product, as well as the upgrade in color, these elements lead to a result that the sample may not reach the level of initial imagination after first production, and more understanding and analyse is needed in the control of the brand image.
Noiʻi
The design of Lidugaoliang upgraded the brand image and extracted elements from the original brand image. Also by combining with the brand concept to reshape, Lidugaoliang has come to the fore in the baijiu industry and has a new lease of life.
Hoʻoulu Manaʻo
The lid of Lidugaoliang Baijiu and the circle on the outer box are designed based on the prototype of Yuan Dynasty porcelain. The history of Lidu Baijiu began in the Yuan Dynasty, so the circular turntable on the box was designed into a special opening method, which turned the image of a long time span into a physical design.
Ka Lōʻihi o ka Papahana
2019.08-Now Shenzhen, China
Kaʻina Hana
The colors, materials and decoration for the label and packaging of "Lidugaoliang" have changed from grass green to high-end business green, including the outer box packaging, the leather material on the bottle label, the metal tag and the golden decorating firing process, and a smoother arc design in shape. These advanced designs have not only update the brand image of this recognized quality product, but also highlights the limited edition positioning of this baijiu, which is widely appreciated.
Nā Lālā Hui
Designer: Wen Liu
Designer: Heng Hong Yang
Designer: Weijie Kang

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