Lele i ka ʻike
Have A Good Tea Ka Hana Nui: Ka Hōʻeha Kī na Toshiki Okada

ʻO Have A Good Tea Ka Hana Nui: Ka Hōʻeha Kī na Toshiki Okada he mea lanakila hanohano loa o ka 2021 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.


KeleaweʻUhi· 2021

Have A Good Tea Ka Hana Nui: Ka Hōʻeha Kī

na Toshiki Okada

Mea Kūʻai: Zikkichi Co.,Ltd.

Mea Lanakila A' Design Award Keleawe ma ka Māhele ʻUhi

14,928

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #119804

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Have A Good Tea Ka Hana Nui: Ka Hōʻeha Kī

He hoʻolālā uhi kēia no ke kī ʻono Kepanī i hana ʻia ma ke kūlanakauhale mōʻaukala ʻo Kawagoe. Loaʻa i ka pahu ke kī me nā ʻono pua sakura a me ka pua sakura pō, i hana ʻia no ka manawa nānā pua sakura. Hōʻike nā kiʻi wai kala i pena lima ʻia i kahi ʻāina kūloko, a ua hoʻokūkū ʻia ka wahi logo e kaʻawale mai ke kiʻi hope. Maʻalahi ka pahu ke paʻa ʻia, ua hana ʻia me ka pepa maikaʻi kiʻekiʻe ʻaʻohe hinuhinu a hiki ke hoʻohana hou ʻia, a hiki ke wehewehe ʻia no ka hana hou ʻana. Manaʻo ke kumu hoʻolālā e hoʻolauna i ka moʻomeheu kī i nā ʻōpio.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Have A Good Tea Ka Hana Nui: Ka Hōʻeha Kī i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Have A Good Tea Ka Hana Nui: Ka Hōʻeha Kī he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Have A Good Tea Ka Hana Nui: Ka Hōʻeha Kī i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
In Japan, there is a custom of Hanami (cherry blossom viewing) during the cherry blossom season. This tea was created to enjoy the season of Hanami with its fragrance and taste. To complement the cherry blossom and night cherry blossom flavors, the package was created with a landscape.
By adding hand-drawn watercolors to the simple yet intricately arranged artwork, the result is a design that mixes a modern and traditional feel.
Nā Ana a me ka Hoʻopili
(W)85mm x (D)20mm x (H)150mm
Nā Lepili
Tea, Herb tea, cherry blossoms, japanese tea, Japanese food, Package design
ʻEnehana Hana
To express the freshness and fragility of cherry blossoms, an original hand-drawn watercolor painting was used.
The product logo area is embossed to differentiate its outline from the background illustration.
The box is easy to hold in your hand and is made of recyclable, non-glossy high-quality paper.
Pilikia Hoʻolālā
The difficult part of this design was to combine a traditional yet new design to convey the tea culture and history to a new generation. The illustration is based on an actual landscape, and the new design is simple, visually expressing the old and new, aroma and taste.
Noiʻi
This product originated in the historic city of Kawagoe, with the aim of passing on the culture of enjoying tea time to the younger generation, as the consumption of tea at home is declining across the country. As an entry model for tea culture for the generation that does not have the habit of enjoying tea at home, we created a familiar flavored tea with added sweetness and aroma, and incorporated it into a gorgeous design that is easy to pick up.
Hoʻoulu Manaʻo
Kawagoe is a historical city in Japan, with cherry blossoms in full bloom and wonderful scenery using tea and herbs as ingredients.
The package was created with that scenery and the domestic tea leaves used as ingredients as inspiration for the seasonal scents of cherry blossom leaves, herbs, and fruits. The aim is to bring the taste, aroma, and scenery into one product.
Ka Lōʻihi o ka Papahana
This project started in october 2018 in Kawagoe and finished in February 2019.
Kaʻina Hana
The package is made of eco-friendly high quality paper and can be easily disassembled and recycled. The gorgeous seasonal design is eye-catching and popular as a gift.
Nā Lālā Hui
Brand Manager:Masahito Nunome
Illustrator:Tomomi Osawa
Nā Kuleana Kiʻi
All Image: Photographer Nozomi Suzuki / Illsutrator Tomomi Osawa / Graphic designer and Art director Toshiki Okada

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