Ballantines 17 Nā Pahu Makana na Li-Shang Printing Co., Ltd

ʻO Ballantines 17 Nā Pahu Makana na Li-Shang Printing Co., Ltd he mea lanakila hanohano loa o ka 2021 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

KalaʻUhi· 2021

Ballantines 17 Nā Pahu Makana

na Li-Shang Printing Co., Ltd

Mea Kūʻai: Li-Shang Printing Co., Ltd

Mea Lanakila A' Design Award Kala ma ka Māhele ʻUhi

22,909

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #120433

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Ballantines 17 Nā Pahu Makana

ʻO Ballantines 17 he hoʻolālā pahu makana i hana ʻia no kekahi wikika i hui pū ʻia. Hana ʻia ka pahu paʻakikī me ka paʻi offset UV ma ka pepa foil kālā, me nā waihoʻoluʻu kikoʻī gula a me ka polū a me nā hōʻailona i hoʻopiʻi ʻia. He mīkini leo hoʻoili ma lalo o ka pahu e hāpai i kahi kū puke i ka wā e waiho ʻia ai ka uhi i lalo, e hōʻike ana i ka ʻōmole ma luna o kahi kahua gula. Hoʻopaʻa nā paʻi gula ma ke alanui i nā makahiki i loaʻa ai nā makana ma mua. Waiho ʻia nā laʻana i ʻumi ʻia me nā mea ʻala a me nā ʻono ma ke alo o ka uhi. Alakaʻi ka hoʻonohonoho i ka ʻike, a laila ka honi, a laila ka ʻono.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Kala

Ua lanakila ka hoʻolālā Ballantines 17 Nā Pahu Makana i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Ballantines 17 Nā Pahu Makana he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Ballantines 17 Nā Pahu Makana e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: As users unfold and interact with the packaging, the visuals, the smells and then the tastes create a sensuous experience to emphasize the value of the whisky.
Nā Ana a me ka Hoʻopili: Width (250 mm) x depth (155 mm) x height (370 mm), Bottle capacity 700ml
Nā Lepili: whisky, packaging, liquor packaging, creative packaging
ʻEnehana Hana: Rigid box with UV Offset printing on silver foil paper, gold and blue spot color with embossing technique on logos. The highlight of the packaging is the conveyor belt mechanism that is installed under the box which allows the bible stand to rise up as users lay down the box cover.
Pilikia Hoʻolālā: The moment from unfolding the packaging to drinking the liquor, we carefully design how the users would interact with the components and how the experience of colors, movements, smells and tastes will present the value of the brand to its full potential.
Noiʻi: With Bible as our inspiration, we wanted to portray a sacred moment with the honorable mentioned whisky, as if it is presented at the end of a holy altar. The key is to convey the concept of time and create interactions with the senses through special structural mechanism and thoughtful placement of objects.
We had planned to design the flow of the interaction as this: First, users witness the rising bible. Then they proceed to read the honorable past of the whisky. Finally, they take in the aromas of the spices at the front before they enjoy the whisky. The whole experience is presented in the sequence of visual, smell then taste.
Hoʻoulu Manaʻo: Ballantine’s 17 Year Old blended whisky has been named 2020 Scotch Blend of the Year in Jim Murray’s Whisky Bible. This limited edition packaging celebrates the famous whisky for its 7th win of the same title. The idea that Bible signifies the most important print, we use this as our core concept. Combined with Ballantine's signature blue color, we designed a conceptual space that translates a gilded magnificent altar into an elevated stage for the liquor bottle and the Whisky Bible.
Ka Lōʻihi o ka Papahana: The project started in Taiwan in June 2020 and completed in Taiwan in August 2020.
Kaʻina Hana: When users open the plain blue box the bible will emerge on the golden stage, placed right next to the prestige Scotch Blend whisky. As a pathway leading up to the stage, the gold prints record the past seven awarded years. Cork bottled samples of the spices and flavors are presented at the front of the box cover to provide users a more dynamic experience for the sense of smell right before their first sip of the whisky.
Nā Lālā Hui: Design director: Sheng-Hsun Hong
Graphic designer: Chih-Chen Huang
Packaging structural designer: Li-Fan Liu
Nā Kuleana Kiʻi: Image #1: Photographer Yi-Han Pan, 2021.
Image #2: Photographer Yi-Han Pan, 2021.
Image #3: Photographer Yi-Han Pan, 2021.
Image #4: Photographer Yi-Han Pan, 2021.
Video: Editor Yi-Han Pan, 2021.