Lele i ka ʻike

Idun Red Heart ʻo Ka Wai ʻāpala na Evan Chen

ʻO Idun Red Heart ʻo Ka Wai ʻāpala na Evan Chen he mea lanakila hanohano loa o ka 2022 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.


KalaʻUhi· 2022

Idun Red Heart ʻo Ka Wai ʻāpala

na Evan Chen

Mea Kūʻai: Lascaux Design Institute Inc.

Mea Lanakila A' Design Award Kala ma ka Māhele ʻUhi

26,974

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #133212

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Idun Red Heart ʻo Ka Wai ʻāpala

ʻO ke akua wahine o ka ʻōpio nāna e hoʻomalu i ka ʻāpala gula: Idun. Hoʻohanohano ke kiʻi nui i ka mea pena kiʻi ʻo John Bauer, e unuhi ana iā Idun a hoʻolālā hou iā ia e hoʻohui i ka nani o ka ulu ʻana o ka ʻāpala. ʻO nā ʻōleʻa i loko o ka lima o ke akua wahine & #039; ua ʻōpuʻu ʻia ma ka lepili ʻōmole e hōʻike i ka wai ʻala ʻulaʻula ma lalo o ka lepili, e hōʻike ana i nā ʻano kūlohelohe o nā ʻāpala. Hana ʻia ʻekolu o nā ʻāpala me kahi kaʻina heʻi gula no ka lawe ʻana i nā ʻōleʻa gula ʻekolu i loaʻa mai ke akua wahine o ka ʻōpio e ʻomi i ka wai.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Kala

Ua lanakila ka hoʻolālā Idun Red Heart ʻo Ka Wai ʻāpala i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Idun Red Heart ʻo Ka Wai ʻāpala he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Idun Red Heart ʻo Ka Wai ʻāpala e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
The skin of the apple is red as they all know, the inner flesh is also red, which is rare. This red heart apple juice is made from apples with red flesh (the tree originates from Switzerland), which is why its juice is also red in colour, and this juice has no additives and is rich in anthocyanins and nutrients.
Nā Ana a me ka Hoʻopili
The size of the label is 68mm*108mm, a very small space, and they use very fine drawing and craftsmanship.
Nā Lepili
logo,packaging,illustrations,graphics
ʻEnehana Hana
The apples in the goddess's hand are hollowed out on the bottle label to reveal the red apple juice beneath the label, expressing the natural properties of the apples.

Three of the apples are treated with a gold stamping process to convey the three golden apples they get from the Goddess of Youth to squeeze into juice.
Pilikia Hoʻolālā
Copperplate illustration is complex for Chinese illustrators, who need to deal with the relationship between the figure and the environment.At the same time, the stamping and hollowing process took a lot of time to complete during the proofing and product making process.
Noiʻi
The three "gods" associated with Apple: Adam and Eve, Newton and Steve Jobs. They have also discovered a fourth, the goddess of youth who rules the golden apple: Idun. The main image pays homage to the illustrations of artist John Bauer, extracting Idun and redesigning it to incorporate the beautiful apple-growing environment.
Hoʻoulu Manaʻo
It is also worth noting that the apple in the goddess's hand is hollowed out on the bottle label, leaving out the red apple juice beneath the label and expressing the natural properties of the apple. There are also three apples treated with a gold stamping process to express the fact that they got three golden apples from the Goddess of Youth to squeeze into juice, expressing the fact that the product is rich in anthocyanins that are beneficial to people.
Ka Lōʻihi o ka Papahana
This project was completed in Suzhou in November 2021.
Kaʻina Hana
Maximise the original colour of the juice. Consumers can drink 100% NFC apple juice.
Nā Lālā Hui
EvanChen
ZimingGuo
FanZhang
YifanTao
TianDong
SibuWang
ChengbinWang
MinFang

Kākoʻo ʻIa

ʻImi ma ʻō aku o Designers.org

E ʻimi i nā huahana, nā lawelawe a me nā manawa mai kā mākou mau hoa hoʻolaha.

Kūpono ka Hoʻolālā Maikaʻi i ka Hoʻomaikaʻi Nui

ʻO ka A' Design Award he makana hoʻomaikaʻi honua, i hoʻoholo ʻia e nā luna, no ka hoʻolālā maikaʻi. E komo i ka A' Design Award e loaʻa ai ka manawa e ʻike ʻia ai kou hana ma ke ʻano kūpono, a e loaʻa ai ka kaulana, ka hanohano a me ka hoʻolaha no kāu hana. E koho inoa i kāu hana no ka A' Design Award a e hoʻokūkū no ka makana A' Design Prize i makemake nui ʻia.

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