Lele i ka ʻike
Granovita ʻO ka Hana Nui: Nā Pahu ʻOki no ka Granola na Olga Takhtarova

ʻO Granovita ʻO ka Hana Nui: Nā Pahu ʻOki no ka Granola na Olga Takhtarova he mea lanakila hanohano loa o ka 2022 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.


KalaʻUhi· 2022

Granovita ʻO ka Hana Nui: Nā Pahu ʻOki no ka Granola

na Olga Takhtarova

Mea Kūʻai: Sot B&d

Mea Lanakila A' Design Award Kala ma ka Māhele ʻUhi

32,771

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #139398

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Granovita ʻO ka Hana Nui: Nā Pahu ʻOki no ka Granola

ʻO Granovita he hoʻolālā pahu ʻoki no ka granola. Ke pani nei kekahi pahu pepa mānoanoa i ka ʻeke maʻalahi i hoʻohana pinepine ʻia no ka cereal, e hāʻawi ana i ka mana nui aku i ke ʻano o ka ʻike ʻia ʻana o ka huahana ma nā papa kūʻai. Ke kākoʻo nei ka ʻili ʻāpuʻupuʻu o ka pepa mānoanoa i ke kumuhana o ke ola olakino. Ke wehewehe nei nā kiʻi o nā hua ʻai a me nā palaoa i ka ʻono o kēlā me kēia ʻano. Ke lawe nei nā kiʻi hōʻailona, nā huaʻōlelo hōʻike a me nā waihoʻoluʻu ʻālohilohi i kekahi memo maikaʻi. Hiki ke hoʻokompo ʻia ka pepa mānoanoa, no laila e mau ana ka hoʻonā ma ke ʻano hoʻomalu i ke kaiapuni a me ke kumukūʻai haʻahaʻa. Ke ana ʻia nei kēlā me kēia pahu he 160 ma 120 ma 40 mm.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Kala

Ua lanakila ka hoʻolālā Granovita ʻO ka Hana Nui: Nā Pahu ʻOki no ka Granola i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Granovita ʻO ka Hana Nui: Nā Pahu ʻOki no ka Granola he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Granovita ʻO ka Hana Nui: Nā Pahu ʻOki no ka Granola e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
To have more control over how the packaging "lives" on the shelves, the designer suggested using a cardboard box instead of a flexible doy-pack. The idea behind using the rough surface of the box as the sides of the packaging is to help express "healthy living". The use of delicious images of fruits and grains in the design encourages consumers to buy Granovita granola even more.
Nā Ana a me ka Hoʻopili
1 boxes 160mm x 120mm x 40mm
Nā Lepili
Granola, Granola packaging, Fruit Granola, Ukraine
ʻEnehana Hana
Two important trends in grain packaging: flexible packaging and environmentally friendly materials. This is why cardboard, which can be composted, was used. An environmentally friendly packaging solution that still keeps costs down.
Pilikia Hoʻolālā
The main goal was to create a package design that would express appetite, naturalness, and healthiness. It was necessary to emphasize that this is a product of an active person, attentive to his health.
Noiʻi
The illustrations on the packaging not only describe the taste of each product, but also represent a happy and healthy lifestyle. Icons and expressive inscriptions, bring the product to life. The bright colors convey a positive message.
Hoʻoulu Manaʻo
Over the past few years, the general trend towards a healthy lifestyle has been changing in the Ukrainian market. Gradually, unhealthy snacks on store shelves are being replaced by healthy analogues. Among them is granola. Granovita is a young Ukrainian brand founded in 2016. The brand positions itself as a product for breakfast and energy during the day. The company's mission is to promote healthy and balanced nutrition. At the moment the line is represented by Aktiv, Fitness, Unior, Tropic.
Ka Lōʻihi o ka Papahana
This project started in January 2021 and finished in 2021 July in Dnipro. Ukraine
Kaʻina Hana
By combining granola packaging with modern design, the designer has created an image that invites customers to rediscover breakfast. The new granola brand wants to bring change to the cereal market. Granola packaging should reflect the brand message. It should also connect with customers and stimulate sales.

Kākoʻo ʻIa

ʻImi ma ʻō aku o Designers.org

E ʻimi i nā huahana, nā lawelawe a me nā manawa mai kā mākou mau hoa hoʻolaha.

Kūpono ka Hoʻolālā Maikaʻi i ka Hoʻomaikaʻi Nui

ʻO ka A' Design Award he makana hoʻomaikaʻi honua, i hoʻoholo ʻia e nā luna, no ka hoʻolālā maikaʻi. E komo i ka A' Design Award e loaʻa ai ka manawa e ʻike ʻia ai kou hana ma ke ʻano kūpono, a e loaʻa ai ka kaulana, ka hanohano a me ka hoʻolaha no kāu hana. E koho inoa i kāu hana no ka A' Design Award a e hoʻokūkū no ka makana A' Design Prize i makemake nui ʻia.

Koho Inoa