ʻO Prakrishi Ka Pahu Meli na Vishal Vora he mea lanakila hanohano loa o ka 2023 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.
KalaʻUhi· 2023
Prakrishi Ka Pahu Meli
na Vishal Vora
Mea Kūʻai: Prakrishi
Mea Lanakila A' Design Award Kala ma ka Māhele ʻUhi
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #141936Ka Hoʻolālā
E Pili Ana iā Prakrishi Ka Pahu Meli
He hoʻolālā pahu ʻo Prakrishi no kekahi pūʻulu o ʻeono meli ʻono like ʻole. Hoʻonui kēia pūʻulu i kahi hōʻailona kūʻai i loaʻa mua a mālama i kona ʻano haʻahaʻa a me kona ākea keʻokeʻo nui. He hōʻailona kiʻi i hoʻokumu ʻia ma luna o nā ʻēheu nalo meli ka mea nānā nui. Hāʻawi ka hōʻailona i ka pūʻulu meli i kahi ʻano kūʻokoʻa a kōkua i ka poʻe kūʻai e hoʻokaʻawale i nā ʻono ʻeono ma ka haka. Hoʻopiha ʻia kēlā me kēia meli i loko o kahi ʻōmole aniani he 180 milimika ke kiʻekiʻe a he 100 milimika ka laulā. Paʻi ʻia ka lepili o ka ʻōmole a me ka uhi o ka pani ma ka pepa keʻokeʻo maoli me ke ʻano paʻa.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Kala
Ua lanakila ka hoʻolālā Prakrishi Ka Pahu Meli i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Prakrishi Ka Pahu Meli he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Prakrishi Ka Pahu Meli e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- Range of 6 distinct flavored honeys for the mother brand Prakrishi
The transliteration of bee wings into an aesthetic manner as a visual device that not just creates an eye-catching graphic but also delivers sufficient visual information to the consumer to make an informed decision at the shelf.
the usual lot where we see the insect in its so-called natural (and well, a boring) avatar. But here, the same bee turns into a heart-warming messenger! - Nā Ana a me ka Hoʻopili
- Height 180mm X Width 100mm X Width 100mm
- Nā Lepili
- Honey, Packaging, Branding, Motif, illustration
- ʻEnehana Hana
- We have used Glass bottle as a Primary container and bottle label and Lid cover have been printed on Natural white texture paper.
- Pilikia Hoʻolālā
- Challenge was to create a product extension for the mother brand Prakrishi - which has several other segments under it - this range of 6 distinct flavored honey faced a challenge to maintain the fine balance. on one hand, it should have a distinguished identity as product segment but without being too away from the flagship brand's visual grammar.
- Noiʻi
- Understand the consumer mind set and need of the very market it is going to sell,
- Hoʻoulu Manaʻo
- As we can see, the design parameters of the flagship brand have lots of white space and minimal approach to it. so we carried forward the same principles and used only the necessary part of the graphic to convey the whole story without moving away from the packaging and design guidelines.
- Ka Lōʻihi o ka Papahana
- The project started in Jan 2021 in India and finished in March 2021 in India,
- Kaʻina Hana
- Project was designed completely in design studio, from sourcing of bottle to selection of exact paper for to get desired result, after that complete set of mock-ups was given to the printer to get right result.
- Nā Palapala Kuleana
- None
- Nā Lālā Hui
- Vishal Vora
- Nā Kuleana Kiʻi
- Vishal Vora (Sol Benito)
Kākoʻo ʻIa
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