Xianyan Ka Xianyan Birdnest Packaging na Wei Sun

ʻO Xianyan Ka Xianyan Birdnest Packaging na Wei Sun he mea lanakila hanohano loa o ka 2023 A' Design Award Hao ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

HaoʻUhi· 2023

Xianyan Ka Xianyan Birdnest Packaging

na Wei Sun

Mea Kūʻai: DOTONE Brand Design

Mea Lanakila A' Design Award Hao ma ka Māhele ʻUhi

14,056

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #142671

Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Xianyan Ka Xianyan Birdnest Packaging

He hua pūnana manu kēia i hoʻopaʻa ʻia i loko o ka pahu makana kiʻekiʻe. Hoʻohui ka manaʻo hoʻolālā paʻi i nā swiftlets a me nā mea Kina, me ka hoʻohana ʻana i nā poloka waihoʻoluʻu like ʻole a me nā mea i loko o ka silhouette i hoʻopaʻa ʻia e hana i ke ʻano ʻāleʻa. Hoʻohui ka hoʻolālā hollow ʻelua i ka nani kahiko. Hōʻike ke kiʻi holoʻokoʻa i kahi manaʻo noʻonoʻo aesthetic kuʻuna hikina me ka manaʻo o ke kiʻi hoʻolālā hou.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Hao

Ua lanakila ka hoʻolālā Xianyan Ka Xianyan Birdnest Packaging i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Xianyan Ka Xianyan Birdnest Packaging he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Xianyan Ka Xianyan Birdnest Packaging no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: This is a bird's nest product in a high-end gift box. The design properly reflects the user's consumption experience of gift-giving, so that users are pleasantly surprised when they get the product. The first layer is designed with the outline of the swallow and hollowed out, and the swallow formed by the second layer of color blocks integrates the elements of the origin and forms a unique texture. The two together form a virtual and real design effect, which is unique among similar projects.
Nā Ana a me ka Hoʻopili: Envelope size: width 28cm x depth 28cm x height 8cm
Inner box size: width 27.4cm x depth 28cm x height 7.4cm
Nā Lepili: Bird's nest packaging design, Oriental aesthetics, High-end gift box, Hollow design, Healthy food
ʻEnehana Hana: The packaging material is special paper, which is environmentally friendly and reusable.
Hollowing, bronzing process and two-layer structure processing of packaging are more creative and quality in visual experience, and the logo is interpreted with three-dimensional metal plate as the medium.
Pilikia Hoʻolālā: In order to ensure the integrity of the picture, the hollow edge of the first layer of the envelope needs to be precisely aligned with the edge of the inner box pattern of the second layer, and at the same time does not affect the bronzing part on the envelope, debug according to the printing sample, and finally achieve a perfect state.
Noiʻi: Carry out certain research and analysis on similar packaging in the market, hoping to break through the traditional structure, and the structure is based on the use experience of the target group, and the packaging visually gives the target group the possibility and freshness of association.
Hoʻoulu Manaʻo: The packaging product is a kind of supplement that China has respected since ancient times. In order to reflect the characteristics of the product, the design concept combines swiftlet and Chinese elements. The main pattern is concentrated, and the surrounding areas are given corresponding blank treatment; The elements are deconstructed and integrated, and the overall picture presents an oriental classical aesthetic artistic conception with a sense of modern design art.
Ka Lōʻihi o ka Papahana: The project started in Shenzhen in April 2021 and completed in Shenzhen in April 2022.
Kaʻina Hana: The packaging adopts a pull-out opening method; the first layer of packaging is an envelope design with an empty bottom, while the second layer of packaging is an inner box, which is equipped with a handle rope to facilitate the extraction of the inner box from the bottom of the envelope. The opening method of the inner box is a flip type.
Nā Palapala Kuleana: Copyrights belong to DOTONE Brand Design, 2022.
Nā Kuleana Kiʻi: Image #1-#5
Designer,Wei Sun,2021
3D modeling renderer,Mingran Wu,2021
3D modeling renderer,Jiaying Zheng，2021