Keleawe ʻUhi · 2023
Mugo ʻo Ka Hōʻailona Kopa ʻōmole
- A' Design Award Keleawe 2023 in ʻUhi
- CLIENT: Tanya Dunaeva
- Estimated Number of Design Views: 12,938
- Verification code 11EDD4F9D3 · Verify this award
Colors
About Mugo ʻo Ka Hōʻailona Kopa ʻōmole
He ʻehā ʻano inu ʻo Mugo soda ʻo ia ka Mocktails, Lemonades, Spicy syrups a me Energetics. Hoʻokumu wale ʻia nā mea ʻai a pau. ʻO ke ala kumu mua i ka hana ʻana i nā huahana e koi i kahi ala like ma Packaging Design. ʻO ka hopena o kēia pilikia he Typographic. Hoʻokumu ʻia ia ma ka hoʻolālā ʻana o ka lepili maʻamau o nā mea inu ʻona makamae, akā i mea e hōʻike ai i ke ʻano kumu a me ka mea hou o ka huahana, me ka noʻonoʻo nui ʻana i nā mea kahiko. ʻO ka hoʻolālā hoʻolālā multi-layered a ʻokoʻa e hana i ka hoʻolālā hoʻokahi a kupaianaha.
About the A' Design Award Keleawe
Ua lanakila ka hoʻolālā Mugo ʻo Ka Hōʻailona Kopa ʻōmole i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Mugo ʻo Ka Hōʻailona Kopa ʻōmole he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Mugo ʻo Ka Hōʻailona Kopa ʻōmole i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.
Press Kit
- Unique Properties
- Mugo is a new brand on the market of soft carbonated drinks. The label line consists of four types of drinks. Mocktails are carbonated soft drinks with exquisite taste compositions. Lemonades are a combination of various juices with mineral water and vitamins. Spicy syrups are natural syrups with original flavours based on spices. Energy-tonics are the perfect combination of vitamins and minerals in invigorating drinks.
- Dimensions & Packaging
- Bottle height: 15cm; Front Label: 8x5cm; Back Label: 8x1cm
- Tags
- Tanya Dunaeva, Typographics, Packaging Design, Jzoy.agency
- Production Technology
- The basic technique for this Packaging design is Printing design that is posed at rather standard formed bottle. Congreve is used to make a beautiful view, and also a pleasant-to-touch product. Tactile sensations enhance visual effects.
- Design Challenge
- The task and a challenge was to create a unique, non-typical packaging label that is not similar to any other Products. As a result we can see multi-layer typography - a mix of fonts and impressions.
- Research
- After analysing the scheme of the classic label and identifying the main most frequently repeated elements, it was decided to simplify these elements as much as possible to the point where a little more and the similarity will no longer be read. Thanks to this solution, a construction scheme was obtained that can be easily scaled to the entire line. The typographic solution turned out to be multi-layered and contrasting.
- Inspiration
- The classic labels of alcoholic beverages inspired to create a fresh mixed design.
- Project Duration
- Project has been realised during 4 weeks at Bishkek city, Kyrgyzstan
- Operation Flow
- This is a standard bottle with twisted cap
- Patents
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- Image Credits
- All Images by Photographer Tanya Dunaeva
Video by 3D Visualist PAvel Gubin