White Friday Ka Puʻupuʻu Nūpepa Kiʻi by Sara Alzahrani

White Friday Ka Puʻupuʻu Nūpepa Kiʻi by Sara Alzahrani is a highly esteemed winner of the very prestigious 2023 A' Design Award Hao in Hoʻolālā Hoʻolaha, Kūʻai Aku a me Kamaʻilio Competition Category.

HaoHoʻolaha· 2023

White Friday Ka Puʻupuʻu Nūpepa Kiʻi

by Sara Alzahrani

Client: White Friday Project

A' Design Award Hao Winner in Hoʻolaha Category

18,495

Verified Award Winner

Verify Award Status for #147024

View at A' Design Award Press Release Award Badge

Colors

The Design

About White Friday Ka Puʻupuʻu Nūpepa Kiʻi

He kiʻi nui kēia i hana ʻia no kahi hoʻolaha kūʻai kau, a hoʻohana ʻia ma ke ʻano he puʻupuʻu nūpepa kiʻi hoʻolaha. Hōʻike ka hoʻonohonoho kiʻi i nā pahu makana i hoʻopili ʻia kekahi ma luna o kekahi. ʻOkoʻa ka nui a me ke ʻano o nā pahu e hōʻike ai i ke kāhāhā. Hoʻonoho ʻia kahi kumu hoʻohālike mai ka pae makahiki i manaʻo ʻia ma waenakonu, i loko o kahi pahu makana nui, e hana ai i pilina pololei me ka poʻe nānā. Hōʻike nā pahu makana i nā manaʻo o ka hāʻawi ʻana a me ka mahalo. Manaʻo ke kiʻi e hoʻāla i ka hoihoi i nā mea kūʻai o ka hoʻolaha a e kōkua i ke kūʻai ʻana.

The Recognition

About the A' Design Award Hao

Ua lanakila ka hoʻolālā White Friday Ka Puʻupuʻu Nūpepa Kiʻi i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā White Friday Ka Puʻupuʻu Nūpepa Kiʻi he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā White Friday Ka Puʻupuʻu Nūpepa Kiʻi no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: main key visual is designed for white friday campaign and is used as promotion magazine cover, the purpose of the design is to create excitement about the great deals offered by the company for its customers. the objective of the campaign which is boosting sales and translated in the visual by showing gift boxes as main element on top of each other, with different sizes & shapes to give the surprises feeling. A model from the target group age centred in big gift box to be relevant & connected
Inspiration: the inspiration came from the purpose of our company which is adding beats to peoples lives everyday. the shopping season during black fridays is the time when people wants to buy all there needs with good prices. giving people best prices on everyday needs as hair/skin devices and products help them to stock up for couple of months. the design gift boxes were best to present the giving concept and send the message directly from the visual. As gift boxes means appreciation, giving and surprises.

Read the Press Release