Lele i ka ʻike
Milk Fit Hoʻolālā Pahu Hoʻoili na Li Huang

ʻO Milk Fit Hoʻolālā Pahu Hoʻoili na Li Huang he mea lanakila hanohano loa o ka 2023 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.


KalaʻUhi· 2023

Milk Fit Hoʻolālā Pahu Hoʻoili

na Li Huang

Mea Kūʻai: Shiny Meadow

Mea Lanakila A' Design Award Kala ma ka Māhele ʻUhi

28,012

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #148433

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Milk Fit Hoʻolālā Pahu Hoʻoili

He hoʻolālā pahu hoʻoili ʻo Milk Fit no ka waiū hou māmā. Ua hana ʻia ka ʻōmole me ka PET mānoanoa a ʻike maopopo ʻia, me kahi pani PE a me kahi lepili BOPP, e hāʻawi ana i ka ʻano like me ke aniani e hōʻike maopopo ana i ka waiū. Aia i kēlā me kēia pūʻulu ʻekolu ʻōmole o 450 miliCalifornia. ʻO kahi pōpoki ʻōmaʻomaʻo liʻiliʻi, i hōʻike ʻia ma nā kūlana like ʻole, ka mea nānā nui. Pili ka waihoʻoluʻu ʻōmaʻomaʻo i ke kaiaola o ka mahiʻai. Kākoʻo nā kiʻi hōʻailona hana hou ma ka lepili i ka manaʻo o ka mālama ʻana i ke kaiapuni. Hoʻopili pū ka pōpoki i ka huahana me kahi papahana hoʻopakele holoholona ʻauana.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Kala

Ua lanakila ka hoʻolālā Milk Fit Hoʻolālā Pahu Hoʻoili i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Milk Fit Hoʻolālā Pahu Hoʻoili he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Milk Fit Hoʻolālā Pahu Hoʻoili e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
Milk Fit is a light fresh milk with a light heart in emotion and a light burden in diet, and its thickened and highly translucent PET bottle that is a symbol of high quality fresh milk, and the little green cat with different postures as the visual core, conveying the philosophy of biodiversity in the farm and cow welfare, while echoing the stray animal rescue campaign of the brand.
Nā Ana a me ka Hoʻopili
A set of three bottles, 450ml/69*69*164.2mm/each bottle
Nā Lepili
Dairy product packaging, environmental protection concept, public benefit activities, light fresh milk
ʻEnehana Hana
PET high permeability bottle
PE bottle cap
BOPP label
Pilikia Hoʻolālā
Milk Fit with highly translucent PET bottle fostering a glass-like texture presents the high nutrition, light burden, low fat and calorie of fresh milk and the healthy diet concept of light burden to users in an intuitive way. The image of little green cat interprets perfectly the biodiversity in the farm and cow welfare, and also gives the product the deep meaning of rescuing stray animals.
Noiʻi
Milk is rich in high-quality protein and minerals. Proper intake can increase bone density and improve immunity. However, it also contains a lot of fat and calories, which can increase the burden on the body to affect digestion and absorption. As a result, fresh milk with a light burden on the body is gradually being favored by young people today.
Hoʻoulu Manaʻo
The image of little green cat is inspired by the exploration of the environmental protection and public welfare original intention and the taste of young people. The green color reflects the ecological environment of the farm, while the cat can establish emotional connections with young people. The brand hopes to convey its philosophy of biodiversity in the farm and cow welfare and interpret the quality of high-end fresh milk.
Ka Lōʻihi o ka Papahana
The project was designed and developed in November 2021 in Shanghai, China, and launched in Shanghai, China in July 2022.
Kaʻina Hana
The label conveys the concept of environmental protection and sustainable development to users through recycled icons. At the same time, the brand uses the visual image of the little green cat to tell the story of stray animal rescue campaign of the brand with animal protection organizations, calling on young people to extend this care to the animals around them as well as themselves.
Nā Lālā Hui
Li.Huang

Kākoʻo ʻIa

ʻImi ma ʻō aku o Designers.org

E ʻimi i nā huahana, nā lawelawe a me nā manawa mai kā mākou mau hoa hoʻolaha.

Kūpono ka Hoʻolālā Maikaʻi i ka Hoʻomaikaʻi Nui

ʻO ka A' Design Award he makana hoʻomaikaʻi honua, i hoʻoholo ʻia e nā luna, no ka hoʻolālā maikaʻi. E komo i ka A' Design Award e loaʻa ai ka manawa e ʻike ʻia ai kou hana ma ke ʻano kūpono, a e loaʻa ai ka kaulana, ka hanohano a me ka hoʻolaha no kāu hana. E koho inoa i kāu hana no ka A' Design Award a e hoʻokūkū no ka makana A' Design Prize i makemake nui ʻia.

Koho Inoa