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Bolgrad ʻo Ka Waina ʻālohilohi by Valerii Sumilov

Bolgrad ʻo Ka Waina ʻālohilohi by Valerii Sumilov is a highly esteemed winner of the very prestigious 2023 A' Design Award Kala in Hoʻolālā ʻUhi Competition Category.


KalaʻUhi· 2023

Bolgrad ʻo Ka Waina ʻālohilohi

by Valerii Sumilov

Client: Shumi Love Design

A' Design Award Kala Winner in ʻUhi Category

27,691

Verified Award Winner

Verify Award Status for #151363

Colors

The Design

About Bolgrad ʻo Ka Waina ʻālohilohi

ʻO ka laina Bolgrad o nā waina sparkling Italia he mea hoʻohanohano i nā kuʻuna Italia kahiko o ka hana waina. ʻO kā mākou pahuhopu e hōʻike i ka hou o ka brand, ʻo kona makemake no ka wā e hiki mai ana. No ka hōʻoia ʻana ʻaʻole pili wale ka huahana ma ka mākeke i ka wā e hiki ai akā noho mau makahiki ma mua o kāna mau mea hoʻokūkū nui e pili ana i kona helehelena. Ua hoʻohana ʻia ka pepa noʻeau kūikawā, kahi varnish tactile, hoʻopaʻa ʻia i ka foil, a me ka embossing no ka hana ʻana i ka lepili. Hoʻohui pū ʻia kēia mau mea āpau i ke kiʻi holoʻokoʻa o ka huahana a hoʻohiwahiwa i ka mea kūʻai.

The Recognition

About the A' Design Award Kala

Ua lanakila ka hoʻolālā Bolgrad ʻo Ka Waina ʻālohilohi i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Bolgrad ʻo Ka Waina ʻālohilohi he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Bolgrad ʻo Ka Waina ʻālohilohi e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Bolgrad brand is expanding its product range, and its portfolio now includes a line of classic Italian sparkling wines. The sparkling wines are produced and bottled in Italy under the supervision of Bolgrad. We were tasked with the comprehensive branding of a collection of classic Italian sparkling wines.
Dimensions & Packaging
Necklaces: 100 mm X 27 mm
Label: 64 mm X 65 mm
Paper: Fasson Orion Frozen Diamond Plus
Tags
italian, sparkling, wine
Production Technology
bottle design, brand concept development, trade mark design, package design.

The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer.

Paper: Fasson Orion Frozen Diamond Plus
Post-print: silver stamping, embossing, tactile varnish
Design Challenge
The core idea revolves around the bubbles that are so pleasing on hot summer days. Reinforcing this idea, we took this image as the central one and made it an eye-stopper — the main, attention-grabbing element of the label. As a result, the label has a unique cut-out — three bubbles form a cut-through. Through the holes you can see the product itself.
Research
We did market research on the competitive shelf. As a result of the research it became clear to us that Italian sparkling wines are not only about style, breed and brevity. But also mood, atmosphere, a special feeling and passion. That is what we tried to reflect in the design.
Inspiration
What made this project special was the fact that we had to carefully transmit the spirit, atmosphere, and perception of real Italian sparkling wines while giving the consumer a clear understanding that they are dealing with a familiar brand. While working on the branding we always kept in mind that Italian sparkling wines are not just about style, breed, and brevity. They also have a mood, an atmosphere, that special passion, and sensation. This is what we tried to express in the design.
Project Duration
The project started in summer 2022 in Kiev, Ukraine.
Operation Flow
The label has unique elements that are cut through the label itself. When we glue the label to the bottle, we are able to see through the bottle through the cutouts that are formed. This gives additional visual value to the product and attracts the consumer's attention.
Patents
Copyright for all texts, images, designs, logo, website design www.shumilovedesign.eu belong to the company SC "SHLD GRUP" SRL.
All rights reserved.
© SHUMI LOVE DESIGN™, 2023
© VALERII SUMILOV, 2023
© SHLD GRUP SRL, 2023
Team Members
Creative & Design Director: Valerii Sumilov
Designer: Valerii Sumilov
Visualizer: Maxim Kulikov
Image Credits
Image #1 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #2 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #3 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #4 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #5 : Creator Valerii Sumilov / Visualizer Maxim Kulikov

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