Mama's Collection Lole Keiki by Angela Spindler is a highly esteemed winner of the very prestigious 2024 A' Design Award Keleawe in Hoʻolālā Kapa, Lole, ʻAno Ili, Hoʻolālā Pena a me Lole Competition Category.
KeleaweKapa· 2024
Mama's Collection Lole Keiki
Client: Depot Creative
A' Design Award Keleawe Winner in Kapa Category
Verified Award Winner
Verify Award Status for #157791The Design
About Mama's Collection Lole Keiki
E hoʻolauna aku i ka Hōʻiliʻili a Mama no Kauʻoha-Hoʻoilo 2023, kahi i hoʻāla ʻia ai kēlā me kēia hunahuna e ka manaʻo palena ʻole a me ke ʻano paʻani o kā mākou mau keiki ʻimi liʻiliʻi. I hoʻolālā ʻia no ka ʻoluʻolu a me ka ʻimi ʻike, ua akea nā lole a hana ʻia mai nā lako palupalu loa a kūpono, maikaʻi loa no ka paʻani pau loa ka lā ma loko a ma waho pū. Hui like nā hoʻolālā lole i ka nani hou me ka nani mau loa, e hōʻike ana i ka hoʻolālā noʻonoʻo a me ke ʻano paʻa o kēlā me kēia ʻāpana. ʻO ka ʻokoʻa o ka Hōʻiliʻili a Mama; kahi e hui pū ai ka hana lima akamai me ka noʻonoʻo ʻana a me ka hana noʻeau palena ʻole.
The Recognition
About the A' Design Award Keleawe
Ua lanakila ka hoʻolālā Mama's Collection Lole Keiki i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Mama's Collection Lole Keiki he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Mama's Collection Lole Keiki i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Introducing Mama's Collection Autumn Winter 2023, where every stitch is inspired by the boundless imagination and playful spirit of our little explorers.
Designed to prioritize comfort and adventure, the garments boast loose fits and are crafted from luxuriously soft, sustainable fabrics, perfect for all-day play both indoors and outdoors.
Our textile designs seamlessly blend fashion-forward aesthetics with timeless appeal, ensuring that each piece reflects thoughtful design and enduring style. Mama's Collection difference; where conscious craftsmanship meets limitless creativity. - Dimensions & Packaging
- All product pieces vary in size but are made from 100% cotton.
- Tags
- Textile design, Pattern design, Kids clothing design, Repeat patterns, Autumn colours, Playful illustrations
- Production Technology
- Creating hand-drawn illustrations tailored for fabric design, these unique designs span various product lines, ranging from cozy blankets to comfortable pyjamas and adorable onesies. Each illustration is meticulously crafted to bring charm and character to the fabric, ensuring that every piece exudes warmth and personality. Whether adorning a blanket for snuggling up on chilly nights or gracing pyjamas and onesies for lounging in style, these hand-drawn designs add a touch of whimsy and individuality to every garment.
- Design Challenge
- Refining hues to harmonize with the inherent tones of fabrics.
- Research
- By drawing upon elements found in nature, such as organic shapes, textures, and colours, we sought to capture the essence of the natural world and infuse it into the illustrations. This approach not only imbues the artwork with a sense of authenticity and warmth but also allows for a unique and personalized interpretation of the subject matter.
Furthermore, the intentional misregistration of colours adds a layer of visual interest and unpredictability to the artwork. This technique creates a sense of spontaneity and playfulness.
Overall, this approach to illustration celebrates the beauty of imperfection and the boundless creativity found in the natural world, resulting in visually captivating and emotionally resonant artwork. - Inspiration
- Introducing the Autumn/Winter collection for kids' clothing, where nature's captivating charm steals the spotlight. Drawing inspiration from the enchanting world of forest creatures and the mesmerizing spectacle of falling leaves, the designs artfully capture the whimsical allure found in every corner of the woodland floor. From intricate mushrooms to resilient acorns, each garment embodies the magical essence of the forest realm, inviting young adventurers to embark on a journey of awe and exploration.
- Project Duration
- March-April 2023, Sydney
Exhibited at Shanghai Kids Trade Fair 2023
Sold commercially via client website + distributors throughout China - Operation Flow
- Clothing made for kids to play, relax, and embrace every moment with comfort and style.
- Team Members
- Creative Director/Illustrator: Angela Spindler
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