Long Xi Ka Pahu Hoʻopili no nā Lāʻau ʻAla by Chushan Design

Long Xi Ka Pahu Hoʻopili no nā Lāʻau ʻAla by Chushan Design is a highly esteemed winner of the very prestigious 2024 A' Design Award Kala in Hoʻolālā ʻUhi Competition Category.

KalaʻUhi· 2024

Long Xi Ka Pahu Hoʻopili no nā Lāʻau ʻAla

by Chushan Design

Client: Shenzhen Chushan Design Culture Group Co., Ltd.

A' Design Award Kala Winner in ʻUhi Category

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Verified Award Winner

Verify Award Status for #159475

View at A' Design Award Press Release Award Badge

Colors

The Design

About Long Xi Ka Pahu Hoʻopili no nā Lāʻau ʻAla

He hoʻolālā hoʻopili ʻo Long Xi no nā lāʻau ʻala. Hoʻopuni ʻia kekahi pahu lāʻau e ka ʻeke kilika i uhi ʻia i ka ʻaluminuma, e hana ana i ke kūʻēʻē ma waena o nā mea ʻelua. Hoʻohana ka pahu lāʻau i kahi ʻano paheʻe pihaʻā a me nā lepili pepa pulupulu i hoʻopaʻa papa ʻia ma kahi o nā sila plastika maʻamau. Ma loko, ua hoʻonoho papa ʻia nā mea, a pale kekahi papa pepa mānoanoa me ka ʻūpī i nā mea i ka wā lawe ʻia me ka lawe pū ʻana i ka ʻike o ka hōʻailona kālepa. Aia kekahi pahu lako liʻiliʻi me ka ʻauamo ma lalo loa. Hana hou ke kāpili gula a me ke kālai kiʻekiʻe i nā kiʻi lelekona a me ke keleawe mai Kina kahiko mai.

The Recognition

About the A' Design Award Kala

Ua lanakila ka hoʻolālā Long Xi Ka Pahu Hoʻopili no nā Lāʻau ʻAla i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Long Xi Ka Pahu Hoʻopili no nā Lāʻau ʻAla he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Long Xi Ka Pahu Hoʻopili no nā Lāʻau ʻAla e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: By merging aluminum-coated bags with wooden boxes, we craft a distinctive cross-material visual, enhancing the product's appeal. The wooden box incorporates a sliding structure and multi-layered stickers to replace conventional plastic seals, harmoniously blending ceremony and practicality while enriching the historical legacy of bronze.
The "Longxi" series arises from a unique blend of bronze craftsmanship and texture, delivering a distinct bronze culture experience, aligning with the brand.
Dimensions & Packaging: Width 160mm x Depth 160mm x Height 55mm
Tags: fragrant, Bronze Culture, Orient, ancient method, Chinese Dragon, Eastern Culture
Production Technology: To seamlessly blend the wooden box's appearance with historical culture, we use various cotton paper labels for sealing and printing historical documentary materials, Gold stamping and embossing techniques add visual depth, ensuring meticulous replication of bronze patterns from 2400 years ago. This fosters a connection with past culture, evokes emotional resonance, and enhances cultural identity.
The packaging employs advanced technology for precise replication, with materials of enhanced texture and special techniques, ensuring exceptional quality and execution in both appearance and tactile experience.
Design Challenge: Finding the balance between traditional craftsmanship and contemporary aesthetics has always been the biggest challenge for our team, especially when it comes to avoiding the visual staleness often associated with traditional craft packaging. Making overly innovative changes could lead to a deviation from existing market perceptions. We strive to find opportunities for integration between traditional heritage and modern sensibilities, bridging the gap between tradition and contemporary taste.
Research: The dragon motif and bronze patterns used in this craft are derived from bronze artifacts dating back to the Warring States period of ancient China, around 2600 years ago. We have extracted these exquisite patterns and transformed them into products that align with contemporary aesthetics and usage patterns. This allows us to better appreciate traditional wisdom and the aesthetics of ancient civilizations.
Inspiration: This bronze incense holder packaging seamlessly combines visual inspiration from Eastern culture dating back 2400 years, providing users with a distinctive cultural ritual experience. Building upon a contemporary reinterpretation of Eastern culture, we skillfully blend electroplated aluminum film bags with wooden materials, perfectly encasing the wooden box to create a design that exudes a heightened sense of technology.
Project Duration: Completed in Shenzhen from December 2022 to October 2023
Operation Flow: In the structure of the wooden box, we have incorporated a curved sliding mechanism for easy retrieval of the product. Internally, the design employs a stacked arrangement, with a top layer covered by sponge-padded cardboard. This not only protects the product from compression during transportation but also provides an opportunity to showcase brand information. At the bottom, there is an accessory assembly box with convenient handles for easy accessory retrieval. Thanks to the stacked structure, the entire packaging has reduced dimensions, ensuring safe transportation while saving on shipping costs.
Team Members: Yin Peng
Li Linlin
Menghao Zeng
Image Credits: Chushan Design