ʻO Xijiu Matured Liquor Ka Pahu Hoʻoili Lama na Chengdu Times Fashion Art Design Co., Ltd he mea lanakila hanohano loa o ka 2025 A' Design Award Palatina ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.
PalatinaʻUhi· 2025
Xijiu Matured Liquor Ka Pahu Hoʻoili Lama
na Chengdu Times Fashion Art Design Co., Ltd
Mea Kūʻai: Guizhou Xijiu Co..ltd
Mea Lanakila A' Design Award Palatina ma ka Māhele ʻUhi
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #163642Ka Hoʻolālā
E Pili Ana iā Xijiu Matured Liquor Ka Pahu Hoʻoili Lama
ʻO Xijiu Matured Liquor he hoʻolālā pahu hoʻoili no kekahi pūʻulu lama Pākē. Mālama ka ʻōmole i ke kiʻi paku kahiko o ka hōʻailona kālepa a pili pū i ke ʻano poʻai o kekahi mea i mālama ʻia ma ka Hale Hōʻikeʻike ʻo ka Palace Museum, he ʻano i pili i ka piha pono a me ka lokahi ma ka moʻomeheu Pākē kahiko. Ua kālai ʻia nā helu makahiki he 15 a me 30 makahiki me ka laser ma ke ʻano he mau lipine kahe. Hoʻohana ka poʻi i kekahi ʻano pōmaikaʻi ʻaoʻao ʻehā a wehe a pani mālie ʻia. Ma loko, hōʻike kekahi kiʻi kahiko ʻano kālai lāʻau kumu i ka ʻāina ma kapa o ka muliwai ʻo Chishui a me nā mea hoʻomōhala lama. He maʻalahi ka pahu waho ke lawe a mālama ʻia.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Palatina
Ua lanakila ka hoʻolālā Xijiu Matured Liquor Ka Pahu Hoʻoili Lama i ka A' Design Award Palatina, he ʻike hoʻohanohano nui i hāʻawi ʻia i nā hoʻolālā ʻoiaʻiʻo loa ka kūʻokoʻa, ka nani a me ka kamahaʻo. He mau mea kupaianaha o ka hana noʻeau nā lanakila Palatina, he mau hōʻike o nā palena o ka noʻonoʻo hana noʻeau, a hōʻike lākou i ka ʻoihana ʻoi aku a me ka ʻuhane akamai o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo kēia mau hoʻolālā nā hana kaulana loa e wehewehe ana i ka nani o kekahi au, kōkua i ke ola pono o ke kaiāulu a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. Hōʻike ka hoʻolālā Xijiu Matured Liquor Ka Pahu Hoʻoili Lama i ke kūlana ʻoi kelakela i ʻoi aku ma mua o ka palena a hoʻomaikaʻi ʻole ʻole i ka honua ma o kona mau ʻano pōmaikaʻi a waiwai. He hana ka hoʻolālā Xijiu Matured Liquor Ka Pahu Hoʻoili Lama i lanakila i ka A' Design Award Palatina e hoʻāla i ka makemake, hoʻoulu, hoʻoikaika, hoʻohauʻoli a hoʻā i ka hauʻoli nui.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- The packaging for Xijiu Matured Liquor Series fuses cultural exploration and aesthetic innovation. It integrates the symbolic essence of the circle in traditional Chinese culture, reflecting the profound heritage of Xijiu and the high quality of the matured liquor. By combining classical aesthetics with modern tastes, the packaging brims with new life in the modern era while retaining the classic bottle shape of Xijiu. It stands as an artwork rich with cultural heritage and heartfelt emotions.
- Nā Ana a me ka Hoʻopili
- 150mm*50mm*180mm
- Nā Lepili
- Chinese Liquor Packaging, Bottle Shaped like a Drum, Collections in the Palace Museum, Original Illustration, Traditional Chinese Culture
- ʻEnehana Hana
- - The laser engraved age statements of 15 and 30 years resemble fluttering ribbons, paying homage to the refined tradition of literati enjoying liquor and composing poetry by a winding stream. Their fluid lines connect visual experiences with olfactory senses of rich liquor aroma.
- Inside, the original illustration in a woodcut style combines profound Chinese culture with the landscape along the Chishui River and premium ingredients, reflecting the sophistication and heritage of liquor brewing. - Pilikia Hoʻolālā
- The challenge lies in reflecting the symbolism of the circle, and distilling key liquor age details into a design that emotionally resonates with consumers and conveys the uniqueness of the liquor. This design draws on the collections in the Palace Museum, adopts the classic bottle shape of Xijiu, highlights age statements, and features an illustration symbolizing inheritance from ancient times to the present. These elements reflect profound brewing heritage of Xijiu and its progressive spirit.
- Noiʻi
- The design team delved into the symbolic meaning of the circle in traditional Chinese culture, and integrated this cultural element with the unique characteristics of Xijiu and its matured liquor. The result is an innovative packaging design that harmonizes classical aesthetics with modern tastes. This ingenious fusion injects a distinctive aesthetic appeal and cultural significance into the product, while also fostering stronger brand identification and loyalty among consumers.
- Hoʻoulu Manaʻo
- The bottle shape is inspired by an esteemed piece from the Palace Museum, whose circular form symbolizes completeness and harmony. This cultural imagery is complemented by the motifs favored in traditional culture, such as mountains, rising sun, scrolls, and ribbons, all converging into a visual identity of Chinese culture. This approach presents the classic drum silhouette of Xijiu, which conveys the preciousness of the matured liquor and embodies the wishes for fulfillment in life and career.
- Ka Lōʻihi o ka Papahana
- This project started in Chengdu in March, 2024, and it was completed there in May, 2024.
- Kaʻina Hana
- User experience is a top priority. Inspired by a revered relic in the Palace Museum, the cap features a four sided, auspicious shape called Sihe Ruyi in Chinese. This symbolizes the perfect alignment of time, place, craftsmanship, and harmony among people. And the cap opens and closes smoothly for ease of use.
The outer box is designed for portability and easy storage. Its structure simplifies opening and ensure a secure closure, keeping the product intact during transportation and display. - Nā Lālā Hui
- Xiaohu Feng
Xian Huo
Lei Wang
Kākoʻo ʻIa
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