Xiao Liu 30th Anniversary Pahu Makana na Ziqiong Li

ʻO Xiao Liu 30th Anniversary Pahu Makana na Ziqiong Li he mea lanakila hanohano loa o ka 2025 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

KalaʻUhi· 2025

Xiao Liu 30th Anniversary Pahu Makana

na Ziqiong Li

Mea Kūʻai: ONE DESIGN Brand Co., Ltd

Mea Lanakila A' Design Award Kala ma ka Māhele ʻUhi

25,799

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #163859

Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Xiao Liu 30th Anniversary Pahu Makana

ʻO kēia papahana he mea i hoʻolālā ʻia no kekahi ʻoihana me nā hale kūʻai he kanakolu a ʻoi aku ma ka ʻāpana nui o Xi'an. ʻO ka hoʻolālā pahu waiho he mea i ulana pono ʻia me ka ʻike a ka poʻe kūʻai aku. Hoʻohui maikaʻi ʻia ka manaʻo o ka manawa e hōʻike i ka huakaʻi manawa like o ka ʻoihana a me kāna poʻe mea kūʻai, a hōʻike pū i nā waiwai koʻikoʻi a me ka pomaika'i o ka ʻoihana. Eia hou, hoʻopuni ia i ka pilina aloha mai ka poʻe mea kūʻai mai. Mai mae ka manawa; e mau ana ko kākou pilina a mau loa aku!

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Kala

Ua lanakila ka hoʻolālā Xiao Liu 30th Anniversary Pahu Makana i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Xiao Liu 30th Anniversary Pahu Makana he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Xiao Liu 30th Anniversary Pahu Makana e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: This project is specifically designed for an entity with over 30 physical outlets in Xi'an. The packaging design is closely linked to e consumer experience.
By integrating the "time" theme, it represents the journey that the company and its customers have shared over time. This is a powerful way to showcase the company's core values and its prosperity, as it ties the company's growth and success to the relationship with its customers.
It also encapsulates the emotional connection with the consumers. The phrase "Let time not wither; may our bond be eternal!" further emphasizes this emotional aspect. It implies that the relationship between the company and its customers is not just a business one, but something that is meant to last and withstand the test of time. Overall, this gift box is more than just a packaging; it is a symbol of the company - customer relationship, values, and history.
Nā Ana a me ka Hoʻopili: 440mmx240mmx130mm
Nā Lepili: 30th anniversary, gift-box design, years, company
ʻEnehana Hana: The merchandise is enhanced with gold leaf embellishments, embossed patterns, UV varnish, and other decorative techniques, complemented by metal emblems and textured paper accents.
Noiʻi: This initiative is tailored for an entity with over thirty physical outlets in the Xi'an metropolitan area. The packaging design is delicately intertwined with the consumer experience. It artfully integrates the thematic element of "time" to signify the shared temporal journey of the company and its customers, epitomizing the entity's core values and prosperity. Moreover, it encapsulates the emotional resonance elicited from the consumer base. "Let time not wither; may our bond be eternal!"
Hoʻoulu Manaʻo: The gift box was inspired by the company's 25 - year artisanship and its foundational values. The theme "Silent Passage of Years, Rings Marking Time" is central. To bring this theme to life, embossing techniques were used to create the "rings" design. This not only visualizes the concept of time passing but also gives a tactile and visual element to the gift box.
The choice of white and gold papers is significant. White and gold together can give an impression of luxury and richness. It also aims to capture the essence of an era known for its splendor, adding a layer of historical and cultural significance to the gift box.
Ka Lōʻihi o ka Papahana: The project started in Xi'an in May 2023, ended in Xi'an in March 2024, and was produced and sold in Shenzhen in March 2024.
Kaʻina Hana: The box is designed with a pull - out drawer, and the pull - out piece serves as an important interactive device for the brand to convey its emotions to consumers. In combination wi e time - axis design on the outer box, the medallion - arrowhead on the pull - out piece moves through each important year, implying that the consumer has journeyed through 30 years wi e enterprise. When the box is opened, there is the brand's profound emotional expression - the important enterprise scenes over the past 30 years. This shows that the brand has grown along with the consumer's age and generates emotional resonance.
Nā Lālā Hui: Xiao Yaqin
Li Ziqiong
Cai Xueqin
Shaanxi University of Science & Technology
One Design Brand Communication Co., Ltd.