Kala Hoʻonaʻauao · 2025
Fairy Tale Travel Puke Haʻawina
by Kiwook Kim
- A' Design Award Kala 2025 in Hoʻonaʻauao
- CLIENT: MiraeN
- Estimated Number of Design Views: 56,548
- Verification code 012859CE7C · Verify this award
Colors
About Fairy Tale Travel Puke Haʻawina
He pūʻulu puke haʻawina ʻo Fairy Tale Travel i hoʻolālā ʻia no nā haumāna kula haʻahaʻa ma Kōlea. Hoʻohana nā puke i kahi manaʻo moʻolelo menehune e hoʻokūpaʻa i ka pūʻulu holoʻokoʻa a e hoʻonanea i ke aʻo ʻana. ʻIke ʻia nā alakaʻi kiʻi hiʻohiʻona ma kēlā me kēia puke haʻawina a alakaʻi lākou i nā haumāna ma nā haʻawina. Hoʻokumu ʻia kahi nānaina hoaloha e nā waihoʻoluʻu mahana, nā kiʻi i kaha lima ʻia, ke ʻano kikokikona palupalu, a me nā kinona piʻo. He waihoʻoluʻu nui ʻokoʻa ko kēlā me kēia papa a me ke kau kula, no laila maʻalahi ka loaʻa ʻana o nā lako. Hoʻohana nā uhi i ka paʻi holographic, a hoʻopili ʻia ka uhi kiʻiʻoniʻoni antimicrobial a me ka ʻīnika no ka hoʻohana palekana ʻana.
About the A' Design Award Kala
Ua lanakila ka hoʻolālā Fairy Tale Travel Puke Haʻawina i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Fairy Tale Travel Puke Haʻawina he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Fairy Tale Travel Puke Haʻawina e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.
Press Kit
- Unique Properties
- This project is designed for elementary school students in Korea.
Storytelling is developed with the concept of a "fairy tale book" to give consistency to the entire textbook and to help children feel the fun of learning.
In each textbook, character friends guide the textbook learning journey and act as guides to induce interest.
It is designed to be friendly to children by using warm colored hand drawings, typography, and curved shapes. - Dimensions & Packaging
- Product dimension: width 220 x height 220 mm
Package: This is a activity pocket (including the back surface of textbooks) - The activity pocket included in the textbook.
This activity pocket uses various activities to easily organize various activities, maintain various activities. - Production Technology
- It is composed of convenience and usability as the top priority for elementary school learners.
By applying different main colors for each grade and semester, you can quickly and easily find learning materials.
In addition, holographic gourd was used on the cover to visually express the imaginary space of fairy tale travel, and antiviral rotation printing technology was applied to make it safer for children to use textbooks using antimicrobial film coatings and antimicrobial ink. - Design Challenge
- Unlike existing textbooks, the initial planning was important to conduct consistent storytelling. The feasibility was ambiguous at the time of the initial planning due to an attempt of design style that was not tried in existing textbooks, but we were able to set the desired direction through a lot of communication with the editor so that the contents of the textbook could be expressed well like a fairy tale.
- Research
- The design concept of elementary school textbooks is based on fairy tale books, and it captures children's curiosity and imagination by making ordinary daily life feel like a place for adventure and exploration.
Cute and friendly characters appear in each elementary school textbook to guide children into the world of fairy tales so that they can be interested in learning.
Because of this, the textbook will be a space where children create their own stories beyond just learning tools. - Inspiration
- Most of the existing textbooks are organized without a consistent story throughout the textbook.
It is a project that started with the idea of 'If there is a textbook such as a fairy tale book, wouldn't it be easier and more enjoyable for children to learn?'
Also, I wanted to make a textbook that learners want to have, just like choosing and purchasing a fairy tale book with a pretty drawing style at a bookstore. - Project Duration
- The elementary textbook design project will begin in March 2023 and end in March 2024, complete the review and start selling in 2025.
- Operation Flow
- The design was created with a focus on connection, softness, and fluidity, ensuring both visual comfort and enjoyment during learning. Each textbook incorporates imaginative worlds to stimulate visual interest, while the cloud-inspired title typography conveys a soft and dreamy atmosphere. Through a design that sparks imagination, students are guided beyond reality into the world of elementary school textbooks. This approach helps them perceive textbooks as an adventure, fostering greater engagement and enthusiasm for learning.
