Lele i ka ʻike
Mountain Dew Hard Dew 2024 Ka Hoʻoluʻu ʻIa o ka Mea Inu ʻAwaʻawa na PepsiCo Design and Innovation

ʻO Mountain Dew Hard Dew 2024 Ka Hoʻoluʻu ʻIa o ka Mea Inu ʻAwaʻawa na PepsiCo Design and Innovation he mea lanakila hanohano loa o ka 2025 A' Design Award Gula ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.


GulaʻUhi· 2025

Mountain Dew Hard Dew 2024 Ka Hoʻoluʻu ʻIa o ka Mea Inu ʻAwaʻawa

na PepsiCo Design and Innovation

Mea Lanakila A' Design Award Gula ma ka Māhele ʻUhi

4,247,344

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #169156

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Mountain Dew Hard Dew 2024 Ka Hoʻoluʻu ʻIa o ka Mea Inu ʻAwaʻawa

He hoʻolālā hoʻoluʻu ʻo Hard Dew 2024 no ka mea inu ʻawaʻawa mākaukau e inu ʻia i hana ʻia no nā mea kūʻai makua. Hoʻonui ka hoʻolālā i ka ikaika o ka hōʻailona ʻo Mountain Dew i loko o kahi ʻano i kūpono i nā mākua. Hoʻohana ka mana o ʻAmelika Hui Pū ʻIa i ke kiʻi kākau o ka poʻe holo kaʻa. Hoʻomōhala ka mana o ʻĀsia-Pākīpika i ka manaʻo like ma o ke kelona, he kumuhana kākau maʻamau ʻē aʻe. Hōʻike ʻia ke kelona ma ka polū ʻālohilohi a me ka ʻōmaʻomaʻo hulali e hāʻawi i ka ipu i kahi ʻano wiwo ʻole a ola hoʻi. Ua manaʻo ʻia ka hoʻoluʻu e hōʻike i kahi ʻano hōʻailona kamaʻāina i ka poʻe inu makua.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Gula

Ua lanakila ka hoʻolālā Mountain Dew Hard Dew 2024 Ka Hoʻoluʻu ʻIa o ka Mea Inu ʻAwaʻawa i ka A' Design Award Gula, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā pae mua, kupaianaha a kūʻokoʻa. He mau hana hou loa, ʻike maka a nani hoʻolaʻa nā lanakila Gula e hōʻike ana i ka ʻuhane akamai, ka naʻauao a me ka mākau o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Mountain Dew Hard Dew 2024 Ka Hoʻoluʻu ʻIa o ka Mea Inu ʻAwaʻawa he mea hoʻokumu i hoʻomaikaʻi nui ʻia, e hoʻokumu ana i nā ʻano hou, he nui, e hāʻawi ana i ka waiwai ʻaʻole i ʻike ʻia ma mua. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Gula he papahana kupaianaha, mahalo ʻia e hāʻawi i ka pōmaikaʻi nui a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. Hoʻāla ka hoʻolālā Mountain Dew Hard Dew 2024 Ka Hoʻoluʻu ʻIa o ka Mea Inu ʻAwaʻawa i nā manaʻo makemake ikaika, hoʻāla i ka ʻiʻini, hoʻoulu i ka hana noʻeau a hoʻopūliki iā mākou.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
The Mountain Dew faithful around the world like to live it up every day and every night. For passionate Dew drinkers with a taste for fun, we redefined the meaning of “Do the Dew” by giving adults the chance to say hard yes to HARD DEW.
Hoʻoulu Manaʻo
Channeling the iconic MTN DEW energy, we set our sights on a new adult-oriented avatar that could extend the attitude to HARD DEW. The lively U.S. design took inspiration from biker tattoos — a jumping-off point for the Asia-Pacific design, which landed on another popular tattoo design: dragons. In bright blue and glimmering green, the fierce, fantastical creature helped add some fire to the new ready-to-drink alcoholic beverage.

Kākoʻo ʻIa

ʻImi ma ʻō aku o Designers.org

E ʻimi i nā huahana, nā lawelawe a me nā manawa mai kā mākou mau hoa hoʻolaha.

Kūpono ka Hoʻolālā Maikaʻi i ka Hoʻomaikaʻi Nui

ʻO ka A' Design Award he makana hoʻomaikaʻi honua, i hoʻoholo ʻia e nā luna, no ka hoʻolālā maikaʻi. E komo i ka A' Design Award e loaʻa ai ka manawa e ʻike ʻia ai kou hana ma ke ʻano kūpono, a e loaʻa ai ka kaulana, ka hanohano a me ka hoʻolaha no kāu hana. E koho inoa i kāu hana no ka A' Design Award a e hoʻokūkū no ka makana A' Design Prize i makemake nui ʻia.

Koho Inoa