Kala Hoʻolaha · 2025
Gatorade Rookie Bottle Ka ʻŌmole Wai Hoʻomehana
by PepsiCo Design and Innovation
- A' Design Award Kala 2025 in Hoʻolaha
- Estimated Number of Design Views: 22,949
- Verification code 39EBF080AB · Verify this award
Colors
About Gatorade Rookie Bottle Ka ʻŌmole Wai Hoʻomehana
ʻO Gatorade Rookie Bottle he ʻōmole wai kila kila ʻole hoʻomehana i hoʻolālā ʻia no nā ʻōpio haʻuki. Ma muli o kona liʻiliʻi ʻana, ua maʻalahi loa i nā keiki ke paʻa a inu mai loko mai. Kōkua ka lima lawe i kūkulu ʻia i ka neʻe ʻana, a pale ka ʻili kūpaʻa ʻole i ka pōhole i ka ʻōmole ke hāʻule. Kaupalena ke poʻi ʻohe pale kahe i ka hanini ʻana. Hāʻawi ka loko kila kila ʻole pā pālua i ka hoʻomehana ʻoi aku ma mua o 24 hola. Ua hoʻomohala ʻia ka hoʻolālā me ka manaʻo mai nā mākua a me nā ʻōpio haʻuki, nāna i ʻike i ka neʻe ʻana, ka paʻa lōʻihi a me ka maʻalahi o ka hoʻomaʻemaʻe ʻana ma ke ʻano he mau pono nui.
About the A' Design Award Kala
Ua lanakila ka hoʻolālā Gatorade Rookie Bottle Ka ʻŌmole Wai Hoʻomehana i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Gatorade Rookie Bottle Ka ʻŌmole Wai Hoʻomehana he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Gatorade Rookie Bottle Ka ʻŌmole Wai Hoʻomehana e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.
Press Kit
- Unique Properties
- In February 2024, we launched The Gatorade Rookie Bottle, a new stainless steel bottle designed to meet the unique needs of younger competitors. Because their thirst is different, the Rookie Bottle needed to be different. To perfect the new design, we took feedback and insights directly from parents and their youth athletes. With their help, we identified three crucial features and functions: mobility, durability and cleanability.
- Inspiration
- When it comes to hydration, kids don't need as much volume; likewise, the larger size makes it harder for them to hold and drink from larger bottles. Even aspiring athletes tend to drop their bottles often, so we created a durable design, complete with a built-in carrying handle and dent-resistant shell that protects the bottle from drops. Plus, we added a leak-proof straw cap to minimize spills, and a double-wall stainless steel interior that provides more than 24 hours of insulation.
