Lele i ka ʻike
1045 Coffee Beans Pākeke na Natalya Bilousova

ʻO 1045 Coffee Beans Pākeke na Natalya Bilousova he mea lanakila hanohano loa o ka 2025 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.


KeleaweʻUhi· 2025

1045 Coffee Beans Pākeke

na Natalya Bilousova

Mea Kūʻai: 1045 Coffee

Mea Lanakila A' Design Award Keleawe ma ka Māhele ʻUhi

11,856

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #172358

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā 1045 Coffee Beans Pākeke

E hoʻopili ana ka hoʻolālā pākeke 1045 Coffee i ke kiʻekiʻe o ke kulanakauhale o Calgary ma o ka hoailona ʻano kaimana a me nā helu koʻikoʻi 1045, e hoʻohālike ana i ka ʻāina kuahiwi kaulana o ke kulanakauhale. Hoʻāla nā laina nānā ʻana i nā aka kuahiwi a me nā māla kope, me ka pale ʻana i nā kiʻi kuahiwi maʻamau. Hoʻoulu ʻia ka papa waihoʻoluʻu kala e nā ʻano kala o ka kope, me ka hoʻohana ʻana i nā kala pouli aku no ka espresso a me nā mea mālamalama aku no nā hui kope kānana. Hui pū nā ʻeke kope ʻeleʻele maʻamau a me nā lēpela pihi hanohano i ka hana pono a me ka nani, e mālama ana i ka ʻike ʻia ʻana a e hoʻike ana i ka paʻa o ka pelena i ka maikaʻi a me ka ʻepekema.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā 1045 Coffee Beans Pākeke i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā 1045 Coffee Beans Pākeke he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā 1045 Coffee Beans Pākeke i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
This project established a unique identity for 1045, a locally roasted coffee blend that pays homage to the elevation of the city of Calgary of 1045 meters above sea level. It embodies the bold Calgarian spirit, striking a balance between tradition and innovation. The packaging showcase a dedication to quality, sustainability, and artisanal craftsmanship, seamlessly merging rugged natural elements with contemporary design. Created to appeal to both devoted coffee lovers and a new generation of enthusiasts, 1045 celebrates the rich coffee culture of Calgary.
Nā Ana a me ka Hoʻopili
Label size 110 x 160 mm, coffee bag 135 x 260 mm
Nā Lepili
packaging, coffee, Calgary, drinks, coffee beans, coffee bag, coffee packaging
ʻEnehana Hana
The 1045 Coffee packaging utilizes classic black coffee bags, providing a sleek and timeless look that preserves freshness. Each blend is distinguished by a carefully designed label, produced as a high-quality sticker for flexibility and easy application. This approach allows for efficient production while maintaining a premium feel. The combination of durable materials and a thoughtfully crafted label ensures both practicality and strong visual appeal on the shelf.
Pilikia Hoʻolālā
The creative challenge for 1045 Coffee was to visualize Calgary's elevation in a unique and impactful way, without resorting to the typical mountain imagery that competitors use. The goal was to reflect the city's high-altitude spirit while avoiding cliches. The solution involved designing a diamond-shaped logo featuring bold 1045 numbers that evoke the essence of mountains, complemented by perspective lines that simultaneously suggest the shadows of mountains and coffee fields. This approach captured Calgary's elevation and the coffee's origins in a distinct and original way, ensuring a memorable visual identity.
Noiʻi
The development of the 1045 Coffee brand started with a thorough analysis of the market and competitors, examining trends and understanding consumer preferences. The target audience was defined by their behaviors, preferences, and attitudes towards locally sourced, high-quality coffee. This research guided the creation of a unique brand identity and packaging design, ensuring it was both visually engaging and informative.
Hoʻoulu Manaʻo
The visual identity of 1045 Coffee captures the warmth and richness of a perfectly brewed cup. A calm, earthy color palette reflects the deep hues of coffee, emphasizing authenticity and craftsmanship. Each coffee origin features two shades, a darker tone for espresso's bold intensity and a lighter hue for the smooth filter method. This thoughtful design creates a cohesive, elegant look that enhances shelf presence while celebrating the unique character of each coffee variety.
Ka Lōʻihi o ka Papahana
Calgary, Canada, the project began in May and ended in August, 2024
Kaʻina Hana
The 1045 coffee brand, crafted by a local Calgary manufacturer, offers a unique blend that stands out in the market. Its packaging is both convenient and visually appealing, designed to attract the target audience through careful market analysis. Striking a balance between aesthetics and function, the design ensures easy recognition, clear communication of the product's uniqueness, and a strong local identity.
Nā Lālā Hui
Natalya Bilousova
Nā Kuleana Kiʻi
Natalya Bilousova, 2025

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