Pinar Nature Blend Ka Hoʻopili ʻana i nā Mea Inu na Burkan Ciftciguzeli and Ibrahim Gulbas

ʻO Pinar Nature Blend Ka Hoʻopili ʻana i nā Mea Inu na Burkan Ciftciguzeli and Ibrahim Gulbas he mea lanakila hanohano loa o ka 2026 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

KeleaweʻUhi· 2026

Pinar Nature Blend Ka Hoʻopili ʻana i nā Mea Inu

na Burkan Ciftciguzeli and Ibrahim Gulbas

Mea Kūʻai: B12 Creative Branding

Mea Lanakila A' Design Award Keleawe ma ka Māhele ʻUhi

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Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #178481

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Pinar Nature Blend Ka Hoʻopili ʻana i nā Mea Inu

ʻO Pinar Nature Blend he hoʻolālā hoʻopili no ka ʻohana o nā mea inu i hana ʻia mai nā meakanu. Hoʻohana ka hoʻolālā i kahi hoʻonohonoho ʻike maka maʻalahi, hou, a holoʻokoʻa i ka māhele o nā mea inu lāʻau. Hui ʻia nā kala kūlohelohe me nā kiʻi kaha lima a me nā kiʻi paʻi kiʻi o nā mea i loko. Kōkua ka hoʻonohonoho maopopo i ka poʻe kūʻai e ʻike koke i kēlā me kēia ʻano. Hoʻohana ʻia nā hoʻololi ʻoiaʻiʻo ma kahi o nā hoʻomāhuahua palupalu, i mea e mau ai ka maʻemaʻe a me ke kūpaʻa o ka paʻi ʻana ma nā ʻili pahu pepa. Hoʻemi ka hopena i ka huikau o ka ʻike maka a hoʻokaʻawale i ka ʻohana huahana mai nā mea hoʻokūkū ma ka haka.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Pinar Nature Blend Ka Hoʻopili ʻana i nā Mea Inu i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Pinar Nature Blend Ka Hoʻopili ʻana i nā Mea Inu he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Pinar Nature Blend Ka Hoʻopili ʻana i nā Mea Inu i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: They created a simple, modern, and holistic design architecture for the herbal beverage category. Natural tones, illustrative touches, a clean hierarchy, and content-focused visuals allowed the product family to display a calm yet powerful shelf presence. This presence also clearly distinguished it from competitors. The design reflects a balanced aesthetic approach that offers a clear value proposition to the consumer.
Nā Ana a me ka Hoʻopili: Widht 90 mm x Depth 58,5 mm x Height 195,5 mm
Nā Lepili: tetrapak, plant, beverages, Pınar, Turkiye, Türkiye, packaging, branding,
ʻEnehana Hana: Since Tetrapak is a packaging type, they used sharp transitions in the design to avoid problematic screens that may occur during printing. This approach ensured a clean and consistent print.
Pilikia Hoʻolālā: The main challenge was reducing visual complexity while maintaining strong brand recognition on Tetrapak surfaces, which was overcome by establishing a clear visual hierarchy and using controlled transitions to ensure print consistency.
Noiʻi: Market analysis, shelf observation, and consumer behavior studies were conducted to identify visual clutter issues in the plant-based beverage category, leading to a simplified design system that improves readability and product differentiation.
Hoʻoulu Manaʻo: Nature Blend emerged from a desire to highlight the inherent simplicity of herbal beverages. The illustrative cup drawing symbolizes the warmth of the human touch, while the actual image referencing the content represents the reality of nature. The convergence of these two worlds provides a sense of clarity and confidence to consumers searching for truth on cluttered shelves.
Ka Lōʻihi o ka Papahana: The design process of our project, which we launched in Istanbul, was completed in March 2024. It hit the shelves with consumers in 2025.
Kaʻina Hana: Nature Blend sits quietly on a shelf, but at first glance, it tells its story. Its visual world invites you in, its colors guiding you. Within its simple layout, it creates a natural and heartfelt connection.
Nā Lālā Hui: Burkan Ciftciguzeli and Ibrahim Gulbas