Bakers Dozen Egg Carton Pahu Hua Moa na Randy Ludacer

ʻO Bakers Dozen Egg Carton Pahu Hua Moa na Randy Ludacer he mea lanakila hanohano loa o ka 2020 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

KalaʻUhi· 2020

Bakers Dozen Egg Carton Pahu Hua Moa

na Randy Ludacer

Mea Kūʻai: Baker's Dozen Egg Cartons, LLC

Mea Lanakila A' Design Award Kala ma ka Māhele ʻUhi

33,180

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #87428

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Bakers Dozen Egg Carton Pahu Hua Moa

ʻO ka Pahu Hua Moa Baker's Dozen he pahu pulu i hoʻoheheʻe ʻia e hiki ke hoʻohana hou ʻia, e paʻa ana i nā hua moa he ʻumikumamākolu. Hoʻonohonoho ʻia nā hua moa ma nā lālani ʻelua o ʻehā, me kahi lālani ʻelima ma waena o lāua. Hana ʻia ka pahu me ka pepa hana hou ʻia he 100 pākēneka, me ka hoʻohana ʻana i ke ʻano kuʻuna o ka fiber pepa i hoʻoheheʻe ʻia. Mālama nā mīkini ʻeke nui i nā helu kāhilikī o nā hua moa, no laila ua manaʻo ʻia ka pahu hua moa he ʻumikumamākolu no nā mea hana liʻiliʻi e ʻeke lima ana i nā hua moa ma nā kūʻai mahiʻai a me nā mākeke mahiʻai. Mālama ka hōʻailona i hoʻopaʻa ʻia i lalo i ka maʻemaʻe o ka ʻili, no laila hiki i nā mahiʻai ke hoʻohui i kā lākou mau lepili ponoʻī.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Kala

Ua lanakila ka hoʻolālā Bakers Dozen Egg Carton Pahu Hua Moa i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Bakers Dozen Egg Carton Pahu Hua Moa he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Bakers Dozen Egg Carton Pahu Hua Moa e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: A reusable, molded pulp egg carton that holds 13 eggs. For small egg producers who pack their eggs by hand. Farm stands, farmer's markets and the like.
Nā Ana a me ka Hoʻopili: Width 210 mm x 152 mm x 72 mm (closed)
Nā Lepili: egg carton, baker's dozen, package design, structural design
ʻEnehana Hana: Although the Baker's Dozen Egg Carton contains an unconventional number of eggs, it is manufactured using a deliberately traditional method. Egg cartons made of molded paper fiber have have a long history. In this way the Baker's Dozen carton was designed to be structurally strange, yet familiar. (It is also made of 100% recycled paper.)
Pilikia Hoʻolālā: Realizing that our customers were not retail consumers, but small poultry farms, we consulted directly with them - the famers who had been contacting us. What we learned that their customers typically reuse cartons, bringing them back to be refilled. Realizing that our customers had customers of their own, we came up with a self-effacing, debossed logo. This gave farmers the option of smoothly covering our logo with their own labels. Or they could simply rely on the carton's self-explanatory statement: "Contains 13 Farm fresh Eggs."
Noiʻi: Early on, a few large egg producers had expressed interest in our new 13-egg carton, but their egg-packing machinery was only designed to pack eggs in pairs. They could only handle even numbers like, 6, 12 or 18 eggs. To pack an odd number like 13 eggs, they would need to make a major retooling investment.

This meant that, for the time being, our cartons would only be practical for small egg-producers who would be packing their eggs by hand. (Farm-stands, farmer's markets and the like.)
Hoʻoulu Manaʻo: Maybe it was a counter-intuitive response to finding out that my cholesterol levels were slightly elevated. But, in 2011, I began to play around with an idea for fitting even more eggs into a carton. The Baker's Dozen Egg Carton was the eventual result.
Ka Lōʻihi o ka Papahana: The project has taken about 8 years, in all, to complete.
Kaʻina Hana: In 2012, when the Baker's Dozen Egg Carton was still only a concept, the Huffington Post listed the Baker's Dozen Egg Carton as 1 of several packaging concepts they wished were real.

Naturally, I wanted to grant their wish. But how?

Then I got a call in from Willow Valley Farms in Nebraska. And I had to tell them what I'd told so many others: that the product did not yet exist.

Together we formed Baker's Dozen Egg Cartons, LLC
Nā Palapala Kuleana: Baker's Dozen Egg Cartons, LLC. (trademarks pending)