Xarin Palena Waina by Albert Fedchenko is a highly esteemed winner of the very prestigious 2020 A' Design Award Kala in Hoʻolālā ʻUhi Competition Category.

KalaʻUhi· 2020

Xarin Palena Waina

by Albert Fedchenko

Client: AA Winery

A' Design Award Kala Winner in ʻUhi Category

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Verified Award Winner

Verify Award Status for #92992

View at A' Design Award Press Release Award Badge

Colors

The Design

About Xarin Palena Waina

ʻO Xarin he pūʻulu palena i hana ʻia no kekahi pūʻulu waina mahiʻai. Ke ana nei kēlā me kēia palena he 30 ma 135 millimika a hui pū ʻia me kahi ʻano geometry maʻamau ʻole a me kahi hoʻonohonoho pōkole. Ua kaha ʻia ka ʻano mai ka ana ʻona a mai nā pahu kiʻekiʻe i hoʻohana ʻia no ka hoʻokala ʻana i ka waina, a hahai ia i nā pio o ka ʻōmole. Ua hana ʻia nā palena ma ka pepa ʻano ʻili me ka paʻi flexographic a me ka pena ʻōlinolino kiʻekiʻe. Hana ʻia kahi pahu makana o 100 ma 330 millimika me ka lāʻau. ʻO ka pahuhopu, ʻo ia ka hana ʻana i ka wahī i mea e ʻike maʻalahi ʻia ai i waena o nā palena waina he nui ma nā wahi kūʻai.

The Recognition

About the A' Design Award Kala

Ua lanakila ka hoʻolālā Xarin Palena Waina i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Xarin Palena Waina he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Xarin Palena Waina e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The main objective was to highlight arin packaging among the variety of labels at points of sale.Therefore, the label has an unique geometry and maximally concise design.
Dimensions & Packaging: label 30 x 135 / box 100 x 330
Tags: Label, Wine, Glass bottle, laconicism, Farm product, eco
Production Technology: Textured paper, flexo printing, volume glossy varnish. Gift wrap "Reserve" is made from wood. Now we are working on manufacturing from plastic with a wooden texture.
Design Challenge: The most difficult thing was to rub through the morning after the tasting. We enjoyed the process. We accompanied the project from ideas to physical implementation in the printing office.
Research: The awesome result. The design object is very contrasted in a row of motley shelve with wine bottles. We are very proud of the work that’s been completed and the result.
Inspiration: To get such inspiration, we went to the winery and tasted the product for a long time. :)
Seriously, the geometry was removed from the alcohol meter and vertically elongated barrels for aging of wine. Which looks very harmoniously with the bends of the bottle. In all the other, a great deal of experience with packaging and materials helped.
Project Duration: January 16/2019 - March 07/2019
Operation Flow: The main objective was to highlight arin packaging among the variety of labels at points of sale. Therefore, the label has a unique geometry and the most concise design.
Team Members: Albert Fedchenko