Fruit Bites ʻo Ka ʻōmaʻomaʻo Hua Maloʻo na Nour Shourbagy

ʻO Fruit Bites ʻo Ka ʻōmaʻomaʻo Hua Maloʻo na Nour Shourbagy he mea lanakila hanohano loa o ka 2020 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

KeleaweʻUhi· 2020

Fruit Bites ʻo Ka ʻōmaʻomaʻo Hua Maloʻo

na Nour Shourbagy

Mea Kūʻai: Fruit Bites

Mea Lanakila A' Design Award Keleawe ma ka Māhele ʻUhi

20,878

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #93428

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Fruit Bites ʻo Ka ʻōmaʻomaʻo Hua Maloʻo

He aha ke ʻoi aku ʻoi aku ka maikaʻi o nā meaʻala maikaʻi ʻole no kāu mau keiki? Hoʻonohonoho ʻia nā hua ʻalani huaʻai huaʻai e paipai i nā keiki e hoʻololi i kā lākou mau hana snacking a koho i ka ʻai ʻana i nā hua maloʻo ʻē aʻe ma mua o nā mau ʻoki ʻoki. ʻO ka pahuhopu, e hoʻomalu i nā mākua i ka hoʻololi i kāna kumu hoʻohālikelike a me kāna keiki. ʻO ka hoʻokūkū ke hoʻolālā i nā huaʻōlelo e hōʻike ana i nā pono o nā hua e hiki ke hoʻomaopopo pono i nā keiki a pili me ke ʻano he mea maikaʻi a olakino. He kuleana nui ʻo Mango i ka olakino olakino. Mālama ka pēpē iā ʻoe e mālama i ka ʻike maʻamau. He maikaʻi ʻo Apple no kāu hoʻomanaʻo a me kāu hoʻokūkū.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Fruit Bites ʻo Ka ʻōmaʻomaʻo Hua Maloʻo i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Fruit Bites ʻo Ka ʻōmaʻomaʻo Hua Maloʻo he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Fruit Bites ʻo Ka ʻōmaʻomaʻo Hua Maloʻo i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: Whats better than a nutritious guilt free snack for your kids. Packaging Designs for fruit bites dried fruits.The main unique feature of the packs were the character designs that were designed to attract kids and encourage them to change their snacking habits and prefer eating one hundred percent natural dried fruits rather than any other junk snacks.
The mission was to empower parents to change their kids snacking habits.
Nā Ana a me ka Hoʻopili: Width 90 mm x 45 Depth x Height 140 mm
Nā Lepili: Design for kids, Dried Fruits, Healthy Snacks, Packaging Design, Fruit Characters
ʻEnehana Hana: The packaging pouches are transparent (see through) for children to get to see the fruits inside also for the parents to make sure that the fruits are in good condition & quality.
Pilikia Hoʻolālā: The research phase was challenging for me ; gathering data then deciding which fruit benefit to visualize in which children can easily understand and relate to as something cool and healthy.
Challenge: to design characters that reflect fruit benefits that children can relate to.
Mango: Plays a major role in skin health it gives a glow to your skin.
Banana: Helps you maintain normal vision and improves your vision at night.
Apple: Good for your memory & concentration.
Noiʻi: At first the brand's target audience were parents as they are the decision makers (buyers). Then I thought it would be more challenging yet beneficial to design for kids. Because when parents feel that the packaging design might attract their kids and encourage them to eat what's inside; they will give it a try and buy the product.
Hoʻoulu Manaʻo: The inspiration behind this project was mainly the story behind the brand idea. The Founder of the brands story was my main inspiration. When she became pregnant with her first child she saw things differently. She had to take a step back. It was time for her to improve her familys eating habits. After the birth of her child their little family started to seriously live on fruit bites.
Ka Lōʻihi o ka Papahana: The project started in August 2019 in Cairo and finished in October 2019 in Cairo
Kaʻina Hana: Fruit bites provide nutritious dried fruits to help children eat better, feel better and live better. Fruit bite's products will empower families to change their snacking habits and improve their health and lifestyle of themselves and their loved ones. The design execution was made with kids in our minds and hearts.