Apollee Pūʻolo ʻAila ʻOliva na Antonia Skaraki

ʻO Apollee Pūʻolo ʻAila ʻOliva na Antonia Skaraki he mea lanakila hanohano loa o ka 2021 A' Design Award Gula ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

GulaʻUhi· 2021

Apollee Pūʻolo ʻAila ʻOliva

na Antonia Skaraki

Mea Kūʻai: Manoli Canoli

Mea Lanakila A' Design Award Gula ma ka Māhele ʻUhi

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Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #94658

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Apollee Pūʻolo ʻAila ʻOliva

Apollee, ʻAila ʻOliva Kiʻekiʻe. He huahana e hoʻokipa ana i nā mea hoʻohana āpau i kahi huakaʻi i ka ʻike o ka nani kiʻekiʻe loa. Ma muli o nā kumu o nā lāʻau ʻoliva a me ka mana o nā māla ʻoliva Helene, hoʻike kēia kaha i ka pilina ma waena o ka Makuahine Honua a me kāna mau keiki, ʻoiai hāʻawi nā mea kiʻekiʻe i ka ʻano hāhā kūʻokoʻa. Pela e hana ʻia ai ka naʻauao a me ka hoʻomanaʻo paʻa no ka ʻike kuke a me ka hōʻailona kupanaha!

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Gula

Ua lanakila ka hoʻolālā Apollee Pūʻolo ʻAila ʻOliva i ka A' Design Award Gula, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā pae mua, kupaianaha a kūʻokoʻa. He mau hana hou loa, ʻike maka a nani hoʻolaʻa nā lanakila Gula e hōʻike ana i ka ʻuhane akamai, ka naʻauao a me ka mākau o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Apollee Pūʻolo ʻAila ʻOliva he mea hoʻokumu i hoʻomaikaʻi nui ʻia, e hoʻokumu ana i nā ʻano hou, he nui, e hāʻawi ana i ka waiwai ʻaʻole i ʻike ʻia ma mua. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Gula he papahana kupaianaha, mahalo ʻia e hāʻawi i ka pōmaikaʻi nui a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. Hoʻāla ka hoʻolālā Apollee Pūʻolo ʻAila ʻOliva i nā manaʻo makemake ikaika, hoʻāla i ka ʻiʻini, hoʻoulu i ka hana noʻeau a hoʻopūliki iā mākou.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: Welcome to an adventurous journey towards the sense of the sublime. Feel the mystique surrounding a strictly limited production. Experience the extraordinary. Unusual shapes and materials in packaging design always grab our attention. So, inspired by olive tree trunks, this design nods to the bond between Mother Nature and her children, while the high quality materials lend a tactile feel and a lasting impression.
Nā Ana a me ka Hoʻopili: Bottle (by Bruni Glass): capacity 515, total height 222, body diameter 88.3, glass weight 500
Box: 244 x 95
Nā Lepili: Apollee, Olive oil, Packaging, Design, Storytelling, Special Edition, Manoli Canoli
ʻEnehana Hana: Glass & Paper. Environmentally friendly.
Pilikia Hoʻolālā: The brief was to create unique artisanal packaging for an Extra Premium Product. A brand mark that would feel fresh and sophisticated at the same time! The elements and the gold-and-earthy color palette that was used successfully convey the exceptional quality of this unique olive oil, placing sophistication at the forefront, while paying homage to the Greek heritage.
Noiʻi: Competition mapping and analysis: A thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
Hoʻoulu Manaʻo: The inspiration for creating the brand identity for the Apollee, the Manoli Canoli Premium Olive Oil, came from the origins of the founders, their birth land, the place where Apollo, the god of light, was born, the place where the olives which offer us a supreme extra virgin olive oil are born. Greece. Immerse yourself in the soul of Apollee. This packaging design invites the contemporary connoisseur to experience the boundary pushing flavor and aroma of a premium olive oil.
Ka Lōʻihi o ka Papahana: The project began and finished in 2019 in Athens, Greece.
Kaʻina Hana: The packaging managed to turn consumers into adventurous travelers to the magic land of olive oil. A part of the brand story and USPs of the product were added on the lateral sides of the packaging, thus inviting the consumer not only to examine the product, but also to establish a communication between him or her and the brand.
Nā Lālā Hui: Creative Director: Antonia Skaraki
Designers: Evri Makridis, Andreas Deskas, Valia Alousi
Copywriter: Sotiria Theodorou
Nā Kuleana Kiʻi: A.S. Advertising, 2019