Lele i ka ʻike
HuangRan Hana Nui: Hōʻiliʻili Waina na Lynn Tsang

ʻO HuangRan Hana Nui: Hōʻiliʻili Waina na Lynn Tsang he mea lanakila hanohano loa o ka 2020 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.


KeleaweʻUhi· 2020

HuangRan Hana Nui: Hōʻiliʻili Waina

na Lynn Tsang

Mea Kūʻai: Lynn Tsang

Mea Lanakila A' Design Award Keleawe ma ka Māhele ʻUhi

11,274

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #98044

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā HuangRan Hana Nui: Hōʻiliʻili Waina

Kikokikona Puke: ʻO HuangRan he hōʻiliʻili no kekahi ʻano waina laiki Kepani. Hōʻike ke kālai hoʻolālā i nā akua kiaʻi ʻehā o ka moʻolelo kahiko o Kina: ka Kēkona ʻŌmaʻomaʻo, ka Tiga Keʻokeʻo, ka Manu ʻUlaʻula, a me ka Honu ʻEleʻele. Hoʻohui ʻia ke kiʻi hōʻano kanaka me nā ʻano o ka hana keaka Kina e hāʻawi i nā kiʻi i kekahi kaʻi hou a kūlana, i mea e hoʻoulu ai i ka manaʻo o nā mea kūʻai ʻōpio. Hōʻike kēlā me kēia o nā ʻōmole ʻehā i hoʻokahi akua, a hoʻopaʻi ʻia nā akua ma loko o ka pahu makana e noho ai i nā ʻaoʻao ʻehā. Hoʻohana ka pahu i kekahi uhi luna a me lalo, me nā wahi ʻeli ʻia e hoʻonui ai i ke kaʻawale.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā HuangRan Hana Nui: Hōʻiliʻili Waina i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā HuangRan Hana Nui: Hōʻiliʻili Waina he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā HuangRan Hana Nui: Hōʻiliʻili Waina i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
The Packaging use anthropomorphic methods combined with elements of Chinese opera to create a new image of the four patron saints. With fashionable design methods, The Packaging subvert their stereotypes in people's minds, so that they can attract young consumers.
Nā Ana a me ka Hoʻopili
The outer box:220mm x 160mm x 160mm
Nā Lepili
Chinese fashion style, Rice Wine, Packaging Desgin, Preaker, HuangRan, Patron Saint
ʻEnehana Hana
Printing with Silver foil paper, Matt Lamination, UV Coating, Hot Stamping, punctured, Painted glass bottles. The corresponding part of the outer box is hollowed out to make the packaging more layered.
Pilikia Hoʻolālā
There's a lot of detail in the design. Consider a lot of material and printing process in the design, Make the packaging produce the best effect while controlling the cost reasonably.
Noiʻi
Chinese traditional rice wine quality is very good, but the packaging rough inferior, hope that through the fashion design of the Chinese culture, change its humble and poor impression, let modern young people understand it and accept Chinese culture.
Hoʻoulu Manaʻo
Staying up late. poor sleep and high pressure have become the label of contemporary young people.The patron saint series is the health-focused product of Huangran Wine. The Green Dragon, the White Tiger, the Vermilion Bird and the Black Tortoise are the patron saints in ancient Chinese mythology. which coincided with the demands of the product.
Ka Lōʻihi o ka Papahana
The project started in September 2019 in Changsha and finished in February 2020 in Changsha.
Kaʻina Hana
The packaging design focuses on its main visual pattern, In the process of creative execution, the design focus is on the combination of various components of illustrations with different printing techniques. Make the details of package illustration more endurable.
Nā Lālā Hui
Design Director:Lynn Tsang
Designer:Sha Shen

Kākoʻo ʻIa

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ʻO ka A' Design Award he makana hoʻomaikaʻi honua, i hoʻoholo ʻia e nā luna, no ka hoʻolālā maikaʻi. E komo i ka A' Design Award e loaʻa ai ka manawa e ʻike ʻia ai kou hana ma ke ʻano kūpono, a e loaʻa ai ka kaulana, ka hanohano a me ka hoʻolaha no kāu hana. E koho inoa i kāu hana no ka A' Design Award a e hoʻokūkū no ka makana A' Design Prize i makemake nui ʻia.

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