Ciroc White Grape Vodka Hana Mua: Hoʻolālā Wahī Kope Palena by Pierre Delebois - forceMAJEURE Design

Ciroc White Grape Vodka Hana Mua: Hoʻolālā Wahī Kope Palena by Pierre Delebois - forceMAJEURE Design is a highly esteemed winner of the very prestigious 2020 A' Design Award Kala in Hoʻolālā Pakahi a me Hoʻolālā Kūikawā Competition Category.

KalaPakahi· 2020

Ciroc White Grape Vodka Hana Mua: Hoʻolālā Wahī Kope Palena

by Pierre Delebois - forceMAJEURE Design

Client: Diageo

A' Design Award Kala Winner in Pakahi Category

37,425

Verified Award Winner

Verify Award Status for #99339

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Ciroc White Grape Vodka Hana Mua: Hoʻolālā Wahī Kope Palena

Ciroc White Grape he hoʻolālā ʻōmole kope palena i hana ʻia no ka hoʻolauna ʻana i kekahi ʻono no ke kau hoʻolauleʻa. Lawe ka hoʻolālā ʻike i nā manaʻo mai ka champagne a me nā hua waina keʻokeʻo. Ua hoʻopau ʻia ka ʻōmole me kahi kala gula palupalu i hoʻomohala ʻia ma ke ʻano he kala maʻamau. Noho ka pōʻai Ciroc kuʻuna ma ka piko o ka ʻōmole ma ke gula ʻanapa metala. ʻIke ʻia kekahi mekala moa me ka hoʻopau ʻanapa gula ma lalo o ka ʻōmole. He hauʻoli a he nani ka hopena gula kala ma luna o ke kala. Ua manaʻo ʻia ka ʻōmole 750 ml ma ke ʻano he makana kau.

The Recognition

About the A' Design Award Kala

Ua lanakila ka hoʻolālā Ciroc White Grape Vodka Hana Mua: Hoʻolālā Wahī Kope Palena i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Ciroc White Grape Vodka Hana Mua: Hoʻolālā Wahī Kope Palena he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Ciroc White Grape Vodka Hana Mua: Hoʻolālā Wahī Kope Palena e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: forceMAJEURE was asked to create the visual strategy and package design for this holiday season’s flavor introduction of Cîroc White Grape as part of our ongoing work on the flavor platform.

Taking cues from champagne and white grapes, the luxurious soft-gold bottle shows off the classic Cîroc orb at the top of the bottle, and the rooster medallion at the bottom of the bottle—with a golden shine finish. The result is a beautifully crafted bottle that is perfect for celebrating the season with luxury.
Dimensions & Packaging: Bottle: 750 ml
Tags: #limitededition, #packaging, #packagedesign, #clearspirits, #vodka, #Ciroc, #holiday
Production Technology: forceMAJEURE's production team developed a custom gold color for this bottle, and re-envisioned Ciroc’s iconic “orb” in a metallized polished gold that pairs with the custom bottle color, to create a golden tone-on-tone effect that is celebratory, festive and elegant.
Inspiration: The forceMAJEURE team was inspired by the classic golds and silvers used in festive décor to create a beautiful giftable bottle that stands out from other holiday limited editions. We also took cues from champagne and white grapes to find the perfect, luxurious gold colors for the bottle and the signature rooster medaillion that adorns the bottom of the bottle.
Team Members: Pierre Delebois, Strategy and Creative Director
Grace Kao, Senior Designer
Linda Tseng, Production Director
Image Credits: Image #1: Taka Igarashi for forceMAJEURE Photo Studio
Image #2: Taka Igarashi for forceMAJEURE Photo Studio
Image #3: Taka Igarashi for forceMAJEURE Photo Studio
Image #4: Taka Igarashi for forceMAJEURE Photo Studio
Image #5: Taka Igarashi for forceMAJEURE Photo Studio