Queen Turmeric עיצוב המותג

Press Kit

Unique Properties

GREEN GOLD is a company that serves health and women's fashion.
The inspiration for this work is to create women who can dominate their health.They are as powerful as queens in chess.Detach the image of traditional health products.

Dimensions & Packaging

All photos shot on Canon 5D Mark III cameras with 125mm Lenses,
I Post-production the photo on photoshop and Lightroom

Tags

photo,gold,queen,woman,line

Production Technology

We used low-light technology to shoot,combined with a fog machine and several stage lights to make light effects,and used a flash to do the depth of field shooting

Design Challenge

When the image of cash health products is spread as parent-child,family and other images,we directly use the story image to challenge the traditional market concept and established impression

Research

In order to make the product image different from the market,we studied the culture and color matching of chess.Because the product mainly functions to hangover,it also thinks about the color of alcoholic drinks.In addition,the queen's clothing style and accessories Did the above research synthesis

Inspiration

My inspiration comes from the colors of chess and wine.
With the contrast of black,gold and silver on the board,
gold is described as a powerful third party and gives a noble queen image.
The elements of chess war are brought into the design of the scene in.

Project Duration

2019 June.20 start in Taipei city
2019 August.1 finsh in Taichung city
2019 August.1 display in Twgreengold website

Operation Flow

The image has now been released on Greengold's official website,which visually conveys the high-level and dignified sense of the product.And the use of the Internet to spread more people to understand the products

Patents

Copyright ©2020 Green Gold

Image Credits

Image #1: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #2: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #3: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #4: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.
Image #5: DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.