Maskeeper Lub Thawv Khaws Daim Npog Ncauj los ntawm Maurice Kwok and Steve Yeung

Qhov qauv tsim Maskeeper Lub Thawv Khaws Daim Npog Ncauj los ntawm Maurice Kwok and Steve Yeung yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Hlau hauv Pawg Sib Tw Tsim Khoom Ntxiv Khaub Ncaws Zam thiab Kev Mus Ncig.

HlauKhoom Ntxiv· 2021

Maskeeper Lub Thawv Khaws Daim Npog Ncauj

los ntawm Maurice Kwok and Steve Yeung

Tus Neeg Siv: Innosphere Ltd

Tus Yeej A' Design Award Hlau hauv Pawg Khoom Ntxiv

12,926

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #112413

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Maskeeper Lub Thawv Khaws Daim Npog Ncauj

Maskeeper yog ib lub thawv khaws daim npog ncauj ib ntus, dov tuaj txog qhov loj zoo li daim npav lag luam. Maskeeper tsim los ntawm daim polypropylene uas siv tau nrog khoom noj, txiav thiab dov kom sai thiab siv nyiaj tsawg rau kev tsim khoom. Daim npog ncauj muab tso rau saum daim ntaub qhib thiab dov rau hauv, yog li daim npog ncauj tej nqaij nyob kaw thiab txo kev sib kis kab mob. Muaj qhov ntev 91 raws milimev, dav 61 milimev, thiab tuab 8 milimev thiab hnyav 10 kileskas, Maskeeper nkag tau yooj yim rau hauv hnab tsho. Tus qauv tsim no muab kev xaiv uas huv thiab zoo nkauj tshaj li kev qhwv daim npog ncauj uas tau hle lawm rau hauv ntawv so ntswg lossis hnab ntawv thaum noj mov.

Qhov Lees Paub

Txog A' Design Award Hlau

Maskeeper Lub Thawv Khaws Daim Npog Ncauj yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Maskeeper Lub Thawv Khaws Daim Npog Ncauj xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Maskeeper Lub Thawv Khaws Daim Npog Ncauj tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: ** First in the World to Satisfy the Unmet Need**
In this unexpected situation, there is NO product really caters to this need for temporary mask storage and solves the pain point. People just use envelopes or tissue paper to store “take-off” masks during mealtime which are NOT eco-friendly and with POOR user experience. To satisfy this, we designed the Maskeeper to tackle this scenario and created a new and easy table manner for everyone. This allows every user to “fold and store” the mask in a simple, neat, and hygienic way.
Qhov Loj & Ntim: Size: 91 x 61 x 8mm Weight: 10g
Material: PP Sheet (Food Grade)
Lab Approval with Certification:
EU EN71-3 Safety Directives
REACH & RoHS Compliance
Cov Ntsiab Lus: pandemic, maskeeper, mask keeper, mask case, pandemic, corona virus
Thev Naus Laus Zis Tsim Khoom: **Fast to Market, Over One Million Pieces Distributed.**
Because of the unexpected pandemic and of urgent need, we just use 20 days to develop, produce and launch Maskeeper to market. Made of Food Grade PP sheet with die-cut and folds, which ensures the fastest manufacturing rate, lowest production cost, so every citizen could afford and access Maskeeper ASAP.
Kev Sib Tw Tsim Qauv: **Minimal Design but Highly Efficient**
In Feb-2020, production plants in Mainland were all closed and there was no way to carry out mass production. So we optimized the design of Maskeeper that can be efficiently produced locally by Laser Cuttimh machine in batches with available workshops in Hong Kong to support the urgent need of citizens. Until mass product facilities were available, these were produced in million and distributed widely.
Kev Tshawb Fawb: **Mission on Creating Shared Value (CSV)**
The pandemic caused a serious impact to local retail business. No one visited local stores to spend. Thousands of small shops were at the critical stage of closing down.
By making good use of huge demand of Maskeeper, we allied with many small shops, from restaurants to cafés, and introduced the “Maskeeper Redemption Scheme”. This encouraged consumers to “Purchase First and then Redeem Maskeeper”. So people will spend for a certain amount in shops (say buying a cup or food) and redeem Maskeepers at a discounted offer. This incentive acted as business leverage and induced sales opportunities for small shops at that frozen economy.
Kev Txhawb Siab: **The New Lifestyle Essential for the New Normal **
The unexpected pandemic makes mask-wearing a daily habit. At mealtime, people use tissue papers or envelopes to wrap "take-off" masks which is a POOR experience and NOT eco-friendly.
Creating a new hygiene manner, with Maskeeper, people can temporarily store the medical mask in a business card-sized package, which is hygienic, handy, and neat. This smartly solves all pain points and minimizes cross-contamination to/from the mask.
Lub Sij Hawm Ua Hauj Lwm: The project was started on 31-Jan-2020 and the product was launched to market on 21-Feb-2020 in Hong Kong.
Txheej Txheem Ua Hauj Lwm: **Smart and Intuitive**
Just place the medical mask onto Maskeeper, user could intuitively fold and keep the mask into a card-sized package, which is simple and handy. (Please see provided video link for demonstration).
Cov Tswv Cuab Pab: Maurice Kwok
Steve Yeung
Kurt Fan
Winky Mak
Elle Yeung
Jack Fok
Artisana
Kev Qhuas Duab: Steve Yeung
Maurice Kwok
Winky Mak
Kurt Fan
Elle Yeung