RE MAX Daelim Cov Phau Ntawv Tshaj Tawm Kit los ntawm Sang Ryu

Qhov qauv tsim RE MAX Daelim Cov Phau Ntawv Tshaj Tawm Kit los ntawm Sang Ryu yog tus yeej muaj nqis heev ntawm qhov khoom plig 2024 A' Design Award Tooj hauv Pawg Sib Tw Tsim Xov Xwm Luam Tawm thiab Xov Xwm Tshaj Tawm.

ToojLuam Tawm· 2024

RE MAX Daelim Cov Phau Ntawv Tshaj Tawm Kit

los ntawm Sang Ryu

Tus Neeg Siv: RE/MAX Daelim

Tus Yeej A' Design Award Tooj hauv Pawg Luam Tawm

57,757

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #155961

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog RE MAX Daelim Cov Phau Ntawv Tshaj Tawm Kit

Cov phau ntawv tshaj tawm kit no yog tsim rau RE MAX Daelim, ib tus tshiab franchise ntawm lub tuam txhab franchise vaj tsev thoob ntiaj teb, Real Estate Maximums (RE MAX), hauv Kaus Lim Qab Teb. Nws suav nrog cov ntawv ob hom lus Kaus Lim thiab Askiv thiab ib daim nplaub ntawv rau kev txhawb nqa cov neeg muag vaj tsev kev ua lag luam rau cov neeg yuav khoom yav tom ntej. Tshwm sim los ntawm kev koom tes nrog cov neeg muag vaj tsev, tus tsim tau tswj txoj kev sib txuas lus ntawm lub hom rau cov khoom franchise los ua lag luam lawv cov kev pabcuam thiab kev ua haujlwm. Cov phau ntawv tshaj tawm muaj cov ntsiab lus qhia paub, thaum daim nplaub ntawv muaj chaw rau cov ntaub ntawv muag khoom los pab txhawb kev sab laj nrog cov neeg siv khoom.

Qhov Lees Paub

Txog A' Design Award Tooj

RE MAX Daelim Cov Phau Ntawv Tshaj Tawm Kit yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. RE MAX Daelim Cov Phau Ntawv Tshaj Tawm Kit xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. RE MAX Daelim Cov Phau Ntawv Tshaj Tawm Kit ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: The designer and the realtors applied their expertise and experience in co-creating the collateral brief and deliverables. The bilingual editions are published to reach clients of all socioeconomic, geographic, and national backgrounds. The branded brochure and file folder promote the franchise as a powerhouse brand and the franchisee as a trusted operator. The brochure kit is designed to be all-inclusive, especially in empowering the realtors to perform a wider range of sales tasks.
Qhov Loj & Ntim: 210 x 297 mm
Cov Ntsiab Lus: RE/MAX Daelim, Brochure, Co-Design, Sang Ryu
Thev Naus Laus Zis Tsim Khoom: The designer executed the brochure kit to communicate the franchise brand image and the franchisee service. The cover features the cityscape of Yeouido in Seoul, where the franchisee is headquartered, as a design motif. The spreads feature the slogans, reference map, graphic figures, alphabetically indexed tables, and brandmark elements as navigable section signposts. The brochure is saddle-stitched, finished with spot coating on its cover illustrations, and printed on A4-sized paper, along with the file folder.
Kev Sib Tw Tsim Qauv: What real estate sales collateral is essential to the realtors' sales activities? How can the designs represent the realtors as deserving professionals? Where are the opportunities for co-design to make practical and meaningful impacts?
Kev Tshawb Fawb: The brochure kit is designed for RE/MAX Daelim, a new franchisee of the international real estate franchise, Real Estate Maximums (RE/MAX), in South Korea. It includes bilingual editions in Korean and English and a file folder for promoting the realtors' sales activities to prospective clients. Inspired by collaboration with the realtors, the designer managed the brand communications for the franchisee products to market their services and performance. The brochure features informative content, while the file folder accommodates sales documentation to facilitate client consultation.
Kev Txhawb Siab: RE/MAX Daelim briefed on the collateral to be used in their realtors' sales activities. It is a tool for them to build client relationships leading to increased commissions. As a result, the designer co-created their first brochure kit with about 20 realtors who participated. For the brochure, participants contributed original text and photos to publish translated editions. For the file folder, they expressed its need to carry up-to-date listings and contracts for client consultation.
Lub Sij Hawm Ua Hauj Lwm: RE/MAX Daelim launched the brochure kit in South Korea in July 2023. The designer and the realtors participated in its co-creation from March to June 2023.
Txheej Txheem Ua Hauj Lwm: The brochure kit is primarily used by the realtors for client consultations. With the brochure and file folder designs, they can locate information about their work, track records, and even research for sales purposes. The English edition is used to consult with clients and businesses at home and overseas. These opportunities come from the franchisee networks and client relations to utilize a translated edition as well as a PDF file.