Zoom Phau Catalog Kev Nthuav Qhia by Zoltan Berta

Zoom Phau Catalog Kev Nthuav Qhia by Zoltan Berta is a highly esteemed winner of the very prestigious 2025 A' Design Award Nyiaj in Tsim Xov Xwm Luam Tawm thiab Xov Xwm Tshaj Tawm Competition Category.

NyiajLuam Tawm· 2025

Zoom Phau Catalog Kev Nthuav Qhia

by Zoltan Berta

A' Design Award Nyiaj Winner in Luam Tawm Category

68,681

Verified Award Winner

Verify Award Status for #169293

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Zoom Phau Catalog Kev Nthuav Qhia

Kev nthuav qhia Zoom (Tsev Khaws Puav Pheej ntawm Haiv Neeg Kev Kawm, Budapest) siv txoj kev tsis ib txwm muaj los saib cov khoom sau hauv tsev cia puav pheej. Cov qauv ntsiab lus yog tsim los ntawm kev hloov pauv ntawm qhov pom uas nthuav qhia cov khoom thiab cov khoom coob los ntawm cov ces kaum tshiab. Phau catalog sim qhia txoj kev no los ntawm ntau yam kev daws teeb meem ntawm kos duab thiab kev khi-luam ntawv. Phau ntawv sab nraub qaum sab hauv muaj tus qauv tshwj xeeb uas tsim rau txhua phau uas yog kev txhais dua tshiab ntawm cov qauv paj ntaub uas yog tus yam ntxwv ntawm Neeg Hungarian kos duab pej xeem. Kev nthuav qhia no yog tsim los ntawm art1st Design Studio, tus thawj coj tsim qauv Daniel Taraczky.

The Recognition

About the A' Design Award Nyiaj

Zoom Phau Catalog Kev Nthuav Qhia yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Zoom Phau Catalog Kev Nthuav Qhia xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Zoom Phau Catalog Kev Nthuav Qhia yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Both the exhibition and the book take an unconventional approach, offering a unique perspective on the museum’s collection. The content and visual structure are shaped by shifts in viewpoint, presenting objects and object masses from new angles through exciting and playful solutions. This approach of unrepeatability is reflected in the book’s inner spine, which features a uniquely generated pattern for each copy.
The exhibition designed by art1st Design Studio, lead designer Daniel Taraczky.
Dimensions & Packaging: Dimensions: 225 x 225 mm
232 pages
Tags: book, editorial, catalogue, exhibition, print, generative art, typography, graphic design
Production Technology: Soft cover swiss binding, various inserts in the book block.
Cover: Pergraphica Colours 330g Imperial red
Book Block: Munken Lynx 130g,Glama Basic 110g,Pergraphica Infinite Black 120g
Inspiration: Red is a dominant color in the Hungarian folk art, which also identifies the exhibition's design, similarly with the recurring square shape elements. This is why the book’s design wanted to resemble to an exciting red square. Opening the cover it reveals a stylised decoration on the spine which are the visual reinterpretation of the embroidered motifs typical to the Hungarian folk art. One of the features of the book is these patterns have been uniquely generated for each of the thousand copies.
Project Duration: 2024 Budapest
Team Members: Catalogue Graphic designer: Zoltan Berta
Image Credits: Product photos: Zoltan Berta