Pepsi Smart Can Kav Dej Haus Uas Sib Cuam Tshuam by PepsiCo Design and Innovation

Pepsi Smart Can Kav Dej Haus Uas Sib Cuam Tshuam by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2025 A' Design Award Kub in Tsim Kev Tshaj Tawm, Kev Lag Luam thiab Kev Sib Txuas Lus Competition Category.

KubKev Tshaj Tawm· 2025

Pepsi Smart Can Kav Dej Haus Uas Sib Cuam Tshuam

by PepsiCo Design and Innovation

A' Design Award Kub Winner in Kev Tshaj Tawm Category

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Verified Award Winner

Verify Award Status for #169608

View at A' Design Award Press Release Award Badge

Colors

The Design

About Pepsi Smart Can Kav Dej Haus Uas Sib Cuam Tshuam

Pepsi Smart Can yog ib lub kav dej haus uas sib cuam tshuam thiab tseem ua haujlwm zoo li ib lub platform digital. Lub kav txuas tib neeg mus rau cov ntsiab lus dhau ntawm ib lub qhov rooj digital, muab ib qho kev paub dhau uas qhib tas li es tsis yog ib qho kev tshaj tawm luv luv xwb. Pepsi Smart Can raug tsim los ua cim rau qhov kev tshaj tawm ntawm Pepsi lub npe tsim kho dua tshiab thoob ntiaj teb. Lub platform qhia cov ntsiab lus raws li tus kheej qhov kev nyiam xws li suab paj nruag, kev ua si nawv, zaub mov thiab kev zam. Cov neeg tsim tawm hauv zos tuaj yeem pab tsim cov ntsiab lus txog Pepsi rau lawv cov zej zog. Lub hom phiaj yog los txhawb kev piav dab neeg sib cuam tshuam uas nyob ntev dhau ib qho kev tshaj tawm xwb.

The Recognition

About the A' Design Award Kub

Pepsi Smart Can Kav Dej Haus Uas Sib Cuam Tshuam yog tus yeej ntawm A' Design Award Kub, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim qib ib, zoo kawg nkaus thiab tshwj xeeb. Cov neeg yeej Kub yog cov khoom tsim tshiab heev, pom deb heev thiab ci ntsa iab uas qhia txog kev txawj ntse, kev txawj thiab lub zog ntawm cov kws tsim qauv. Pepsi Smart Can Kav Dej Haus Uas Sib Cuam Tshuam xav tias yuav yog ib qho kev tsim uas tau txais kev qhuas ntau, tsim kev nyiam tshiab thiab loj uas ua rau muaj nqi tsis tau muaj dua. Cov qauv tsim yeej A' Design Award Kub no yog ib qho haujlwm zoo kawg nkaus thiab muaj kev hwm uas pab tau ntau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Pepsi Smart Can Kav Dej Haus Uas Sib Cuam Tshuam ua rau muaj kev xav tau heev, txhawb kev mob siab, txhawb kev tsim tshiab thiab ua rau peb xav tsis thoob.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In a world where digital noise can be overwhelming, the Pepsi Smart Can emerges as a refreshing innovation. As the first of its kind, the Pepsi Smart Can invites a new generation—those thirsty for more—to explore unique experiences. Initially conceived to celebrate the launch of the global Pepsi redesign, our Global Beverage team developed a unique, always-on platform that sets the stage for the future of interactive storytelling.
Inspiration: We saw a common issue: promotional items often shine brightly but can quickly fade after their moment in the spotlight. With the Pepsi Smart Can, we wanted to create a digital portal that embodies our brand’s dynamism. We set out to build a unique way to share content tailored to people’s passions, like music, sports, food, and fashion. Local creators will have the opportunity to collaboratively shape Pepsi-related content that speaks to their communities.

Read the Press Release