Free Estonian Kev Lom Zem by Olga Raag is a highly esteemed winner of the very prestigious 2020 A' Design Award Nyiaj in Kev Kos Duab Zoo thiab Kev Teeb Tsa Duab Kos Competition Category.

NyiajKev Kos Duab Zoo· 2020

Free Estonian Kev Lom Zem

by Olga Raag

Client: KLG Eesti AS

A' Design Award Nyiaj Winner in Kev Kos Duab Zoo Category

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Colors

The Design

About Free Estonian Kev Lom Zem

Hauv cov ntawv kos duab tshwj xeeb no, Olga Raag siv cov ntawv xov xwm Estonian los ntawm lub xyoo thaum lub tsheb tau tsim thaum xyoo 1973. Cov ntawv xov xwm daj ntawm Lub Tsev Qiv Ntawv Hauv Tebchaws tau raug yees duab, ntxuav, kho, thiab kho kom siv rau ntawm txoj haujlwm. Qhov kawg tshwm sim tau luam tawm ntawm cov khoom siv tshwj xeeb siv rau hauv tsheb, uas kav mus txog 12 xyoos, thiab nws siv 24 teev los thov. Kev Kawm Dawb yog ib lub tsheb uas muaj kev mloog zoo, ib puag ncig cov neeg muaj lub zog zoo thiab lub siab ntsws, xav txog menyuam yaus. Nws caw xav paub thiab koom nrog los ntawm txhua tus.

The Recognition

About the A' Design Award Nyiaj

Free Estonian Kev Lom Zem yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Free Estonian Kev Lom Zem xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Free Estonian Kev Lom Zem yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is unique,first in the World.I used Estonian newspapers from the year when the car was originally produced 1973.Photographed the yellow newspapers at the National Library, spending weeks to clean, adjust and edit the files that I could use on this project.
The final result was printed on special material used on cars, which lasts for 12 years, and which took 24 hours to apply.New Old car.ZAZ968A.1973y.A car that draws attention, surrounding us with positive energy and nostalgic, childhood emotions which many people can relate to. It invites curiosity and engagement from everyone who sees it.
Dimensions & Packaging: I used Estonian newspapers from the year when the car was originally produced 1973.Photographed the yellow newspapers at the National Library, spending weeks to clean, adjust and edit the files that I could use on this project.
The final result was printed on special material used on cars-fullwrap, which lasts for 12 years, and which took 24 hours to apply.
Tags: car , design , new ,old , first , unique , beautiful
Production Technology: I used Estonian newspapers from the year when the car was originally produced 1973.Photographed the yellow newspapers at the National Library, spending weeks to clean, adjust and edit the files that I could use on this project.
The final result was printed on special material used on cars, which lasts for 12 years, and which took 24 hours to apply,
Print and fullwrap.
Design Challenge: Hardest part was to find New idea for old car.
Research: The project started in June 2019 in Estonia and finished in september 2019
Inspiration: I was inspired by this old car and an interesting time in the Soviet Union in 1973. A good chance to review were the newspapers from that year.
Project Duration: This car was designed in Estonia,2019. For Special occassions like weddings,birthdays,graduation etc.
Operation Flow: This car was designed for Special occassions like weddings,birthdays,graduation etc.
Team Members: video by Martin Lauri.
printed by "Valge Elevant Reklaam".Trükk & fullwrap.
Image Credits: Image #1:Photographer Martin Lauri,Car,2019.Image #2:Photographer Martin Lauri,Car,2019.Image #3:Photographer Martin Lauri,Car,2019.Image #4:Photographer Martin Lauri,Car,2019.Image #5:Photographer Martin Lauri,Car,2019.
Video:Martin Lauri,Free Estonian,2019.