All In One Experience Consumption Infografika S Animiranim Gifom by YuJin Jung

All In One Experience Consumption Infografika S Animiranim Gifom by YuJin Jung is a highly esteemed winner of the very prestigious 2020 Srebrna nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizualne Komunikacije Competition Category.

SrebroGrafika· 2020

All In One Experience Consumption Infografika S Animiranim Gifom

by YuJin Jung

Client: BC Card

Srebrna nagrada A' Design Award Winner in Grafika Category

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Verified Award Winner

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Colors

The Design

About All In One Experience Consumption Infografika S Animiranim Gifom

Projekt „Sve u jednom iskustvu“ je Infograf s velikim podacima koji prikazuje informacije poput svrhe, vrste i potrošnje posjetitelja složenih trgovačkih centara. Glavni se sadržaj sastoji od tri reprezentativna uvida dobivena analizom velikih podataka, a raspoređeni su od vrha prema dnu prema redoslijedu važnosti. Grafika je izrađena pomoću izometrijskih tehnika i grupirana je u reprezentativnu boju svakog predmeta.

The Recognition

About the Srebrna nagrada A' Design Award

All In One Experience Consumption Infografika S Animiranim Gifom je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i dojmljivim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da All In One Experience Consumption Infografika S Animiranim Gifom bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. All In One Experience Consumption Infografika S Animiranim Gifom je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The "All In One Experience Consumption" project is a Big Data Infographic showing information such as the purpose, type, and consumption weight of visitors to complex shopping malls.
The main contents are composed of three representative Insights derived from the analysis of the Big Data, and they are arranged from top to bottom according to the order of importance. The graphics are done using isometric techniques and are grouped into using the representative color of each subject. It is designed to stimulate interest through the looks of people like toys and increase confidence by placing bar charts together.
Dimensions & Packaging: width 850px, Format: GIF animation.
Tags: Infographic, GIF, Consumer Trend, Graphic, Illustration, Series, Card
Production Technology: I extracted keywords of consumption trends through social data analysis and set them as themes of each section.
Design Challenge: The challenge was to analyze the consumption trend and derive insight from what perspective. Based on the insights derived, each insight was developed with a design style that fits well.
Also, Some Challenges I faced how to convey visualizations so that people can be interested and easily understood. Gif also needed to be careful not to damage the content of the infographic.
Research: By organizing and analyzing big data on consumption by age, region, commercial district, and channel, I have captured keywords for consumption trends and found Insight by connecting related data in various ways.
Inspiration: In Korea, the number of Indoor experience groups who prefer to act in the indoor space rather than the outdoor activities is increasing, so consumption in the complex shopping mall where various experiences can be done in one place is also increasing. I focused on these changes, naming keywords as All-In-One, and conceptualizing the complex shopping mall play space where we can eat, enjoy, decorate and play together in a space.
Project Duration: The project started in March 2017 and finished in March 2017 in the Republic of Korea.
Operation Flow: Through infographics using graphic design elements and moving images in Gif format, I maximized the effect of generating interest and information transmission by analyzing algorithms that can identify consumers' consumption trends by analyzing social media data. The gif form infographic on one page is easy to share, spread, and more specific to the delivery of the situation.