Vitartissimi Natural Fragrance Ambalaža za svijeće – dizajner Suzhou SoFeng Culture Media Co., Ltd.

Dizajn Vitartissimi Natural Fragrance Ambalaža za svijeće čiji je autor Suzhou SoFeng Culture Media Co., Ltd. iznimno je cijenjeni dobitnik prestižne nagrade 2020 Željezna nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Ambalaže.

ŽeljezoAmbalaža· 2020

Vitartissimi Natural Fragrance Ambalaža za svijeće

autor/ica Suzhou SoFeng Culture Media Co., Ltd.

Klijent: Vitartissimi

Dobitnik nagrade Željezna nagrada A' Design Award u kategoriji Ambalaža

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Dizajn

O dizajnu Vitartissimi Natural Fragrance Ambalaža za svijeće

Vitartissimi Natural Fragrance je ambalaža dizajnirana za liniju svijeća od prirodnih eteričnih ulja. Dizajn kombinira bijelu kutiju i traku koja je omotava. Kutija ne sadrži nikakav tisak, samo utisnuti logotip i slogan, dok su svi podaci o proizvodu smješteni na traci. Jednostavna bijela površina omogućuje ponovnu upotrebu kutije za skladištenje u kućanstvu, čime se smanjuje otpad. Papir je certificiran i obrađen postupkom vrućeg utiskivanja folije. Kubični oblik dimenzija 82 x 82 x 100 milimetara štedi prostor tijekom transporta.

Priznanje

O nagradi Željezna nagrada A' Design Award

Vitartissimi Natural Fragrance Ambalaža za svijeće je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaratelja. Očekuje se da Vitartissimi Natural Fragrance Ambalaža za svijeće bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Vitartissimi Natural Fragrance Ambalaža za svijeće se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvalitete života koja pomažu da svijet postane bolje mjesto.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: Thinking about the recycling, the packaging is in simple form. The box is without any prints but the uncolored logo and slogan, for reusing the box to do storage. We chose high quality materials which conform to FSC, to promote its social responsibility.
The fragrance is a very personal perception for different audience, so we remain the packaging in white color to make more space to imagine, and it will give softly impact by sense of smell after a smooth vision and touching.
Dimenzije i pakiranje: Dimensions:Width 82mm x Depth 82mm x Height 100mm
Techincal:Bronzing Process
Oznake: Package, Aromatherapy, Candle, Nature, Life
Proizvodna tehnologija: A packaging with “no color”, will give a impact when they show in a store, they are different from the others which are covered by so much prints or colors. The no color papers are cheaper than color papers in equal quality. With simple structure, it will realize its function of packaging as directive as possible. It’s easy to do transport, cubes help to save space and not easy to be flattened when they will be packed togather.
Dizajnerski izazov: The design is conbined with a white box and a bellyband. The whole packaging is in white color, mostly used holi stamping and gold stamping. Follow the thinking of “less is more”，and with the branding idea， we remain the packaging in white color to make more space for imagination, and it will give softly impact by sense of smell after a smooth vision and touching.
Istraživanje: The box is designed uncolored logo and slogan in embossing, all the information of product are printed and pressed in bellyband, for reusing the box to do storage later. We are thinking more about the quality of this box, and make it not only like a packaging, but also a product, which could be used at home with simple aesthetics，it will make less waste and in order to lead the clients to use less of plastic boxes.
Inspiracija: VITARTISSIMI is a natural and artistic lifestyle brand. The packaging is designed for the line of nature essential oil fragrance candle. The candles are handmade and 100% pure, thus, to share its health benefits. The design of packaging is based on market of natural product, to make it closer to fans of naturalism, also, to promote culture of brand in peace and quality lifestyle.
Trajanje projekta: The project started in April 2019 in Florence, Italy and finished in December 2019 in Suzhou, China.
Tijek rada: This package uses artistic paper with excellent feel and hot stamping technology, which directly expresses the characteristics of VITARTISSIMI Natural Fragrance: nature and fragrance.
Patenti: Copyrights belong to Suzhou SoFeng Culture Media Co.,Ltd. 2019
Članovi tima: Lu Jiayi, Art Director
Sha Feng, Creative Director
Zasluge za fotografije: Photographer by Lu Jiayi
Images by Sha Feng and Lu Jiayi, 2019