Who's That Eating Pop Up slikovnica – dizajner Keitaro Sugihara

Dizajn Who's That Eating Pop Up slikovnica čiji je autor Keitaro Sugihara iznimno je cijenjeni dobitnik prestižne nagrade 2021 Zlatna nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Grafike, Ilustracije i Vizualne Komunikacije.

ZlatoGrafika· 2021

Who's That Eating Pop Up slikovnica

autor/ica Keitaro Sugihara

Klijent: Keitaro Sugihara

Dobitnik nagrade Zlatna nagrada A' Design Award u kategoriji Grafika

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Dizajn

O dizajnu Who's That Eating Pop Up slikovnica

Ova interaktivna pop-up knjiga prati sedam životinja koje uživaju u svojim omiljenim zalogajima, svaka s 3D pop-up preklopom koji prikazuje njihov poseban stil jedenja. Svaki pop-up dizajniran je s jednom izrezanom stranicom i drugom stražnjom stranicom koja otkriva unutrašnjost usta svake životinje i dodaje strukturnu čvrstoću. Ovaj jednostavan dizajn, u kombinaciji s ilustracijama u tehnici papirne kolaže, udahnjuje život svakoj životinji. Tekst uključuje zvukove jedenja putem japanske onomatopeje, potičući čitatelja da otvara i zatvara stranice dok životinje grickaju.

Priznanje

O nagradi Zlatna nagrada A' Design Award

Who's That Eating Pop Up slikovnica je pobjednik Zlatne nagrade A' Design Award, iznimno prestižnog priznanja koje se dodjeljuje prvorazrednim, čudesnim i izvanrednim dizajnima. Zlatni pobjednici iznimno su inovativne, vrlo vizionarske i blistavo zasljepljujuće kreacije koje odražavaju genij, mudrost i umijeće svojih dizajnera. Očekuje se da Who's That Eating Pop Up slikovnica bude vrlo hvaljen, trendovski i monumentalan izum koji pruža dosad neviđenu vrijednost. Ovaj dizajn koji je osvojio Zlatnu nagradu A' Design Award spektakularan je, cijenjen projekt koji izuzetno koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. Who's That Eating Pop Up slikovnica stvara snažne osjećaje želje, budi strast, potiče kreativnost i fascinira nas.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: This interactive pop-up book features seven different animals enjoying a snack, each with their own unique 3D pop up fold showcasing their eating style. Each pop up was designed with just a single page cut out. This simple design, combined with paper collage illustrations, brings life to each animal as they jump out from the page. The text includes eating sounds via Japanese onomatopoeia, encouraging the reader to open and close the pages as the animals munch away.
Dimenzije i pakiranje: 180 mm x 195 mm x 25 mm
Oznake: Picturebook, Childrenbook, Popupbook, Bookdesign, graphicdesign,
Proizvodna tehnologija: Traditionally, pop up books are created by pasting folded paper onto a bound page. With a younger audience in mind, I closely considered book durability in my design process. I challenged myself to design each pop up using a single cut and folded page, laminated against a printed backing page that reveals the inside of each mouth. If the page happens to tear, this design makes it easy to repair.

Each illustration was hand collaged with various materials and papers to create my own textures and colors.
Dizajnerski izazov: The biggest challenge in this project was to design seven distinct pop ups that accurately depict each animal’s unique eating motion.
Istraživanje: For research, I looked at several pop up books for inspiration. I was curious about their approaches to book production and storytelling. I found that there are many complex pop up books right now, and I wanted to counter that by making something simple and durable, yet effective and interesting.

Prototypes were tested by a dedicated quality control specialist, my young son Ito.
Inspiracija: After experimenting with paper to make a simple pop up, I found that the pop up moved as I opened and closed the folded paper. This motion reminded me of an animal eating, which inspired me to create a picture book.
Trajanje projekta: The project started in December 2014 in Tokyo and finished in December 2019 in Tokyo. Published in May 2020.
Tijek rada: For each spread, the reader is greeted with a different snack and an animal's hand. Who's that eating? To reveal the animal pop up, the page is extended out from the center. The alternative was to flip to a new page, but I aimed to keep each prompt contained. This design ensures a smooth flow from question to answer.
Članovi tima: Publisher : TOKYO SHOTEN Ltd.