ProArt Serija ilustracija by Andrey Prokopenko

ProArt Serija ilustracija by Andrey Prokopenko is a highly esteemed winner of the very prestigious 2021 Brončana nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizualne Komunikacije Competition Category.

BroncaGrafika· 2021

ProArt Serija ilustracija

by Andrey Prokopenko

Client: Andrey Prokopenko

Brončana nagrada A' Design Award Winner in Grafika Category

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Verified Award Winner

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Colors

The Design

About ProArt Serija ilustracija

ProArt je serija digitalnih ilustracija prirodnih krajolika. Planine, vodopadi i šume prikazani su u dosljednom stilu. Svaka slika je uokvirena poput pogleda kroz prozor ili ključanicu. Sjajno sunce ili mjesec smješteni su u središtu i određuju dominantnu boju. Negativni prostor koristi se kako bi se svakoj sceni dodala veća dubina. Ilustracije bilježe mirni trenutak, omogućujući promatračima da proučavaju detalje i osjete atmosferu. Izrađene digitalnim softverom, vektorske ilustracije mogu se povećavati bez gubitka kvalitete te koristiti za ispise, postere i naslovnice.

The Recognition

About the Brončana nagrada A' Design Award

ProArt Serija ilustracija je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da ProArt Serija ilustracija bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, znanosti, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. ProArt Serija ilustracija sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The author in these illustrations, as it were, stops the moment and gives the viewer an opportunity to enjoy this frozen moment, look at the details and feel the atmosphere that reigns there. A series of ProArt illustrations are made in a unique style with the sun/moon (any bright or accent figure) as the center and dominant color. It also uses negative space that complements the illustration and makes it deeper and richer.
Dimensions & Packaging: Typically ProArt illustrations are 285x285mm (1080 x 1080 pixels). Due to the fact that illustrations are vector, their size can be changed without loss of quality.
Tags: art, illustration, landscape, nature, proart, prokopenko, digital art,
Production Technology: Photoshop and Sketch are used to create illustrations.
Design Challenge: Illustrations have their own unique style and rules that can be observed in each illustration ... The style consists in framing individual frames (as if the viewer is peeping through a window or keyhole), using negative space and a luminous central element in the form of a sun/moon.
Research: ProArt illustrations tell the stories behind them. The stories that are born in the viewer's head, in his imagination, evoke emotions and the viewer's attitude towards what is shown in the illustration. Art is not limited to one vision from the point of view of a person, it reflects the emotions that you have at the moment. Despite the fact that the illustrations are similar in execution: a dark frame and a light source in the center. If you look closely at the art, the details look very rich.
Inspiration: The illustration creator is inspired by the world around us, its beauty and splendor.
Project Duration: The creation of ProArt illustrations, in this unique style, began in December 2015, in the capital of Ukraine, Kiev, and continues to this day. At this point, more than 100 illustrations have been created in this style.
Operation Flow: ProArt illustrations and general stylistics are used and can be used as prints on T-shirts, music covers, book covers, puzzles, paintings, stickers, posters and more.