Buddha Said Serija Ilustracija by Mengjia Li

Buddha Said Serija Ilustracija by Mengjia Li is a highly esteemed winner of the very prestigious 2021 Brončana nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizualne Komunikacije Competition Category.

BroncaGrafika· 2021

Buddha Said Serija Ilustracija

by Mengjia Li

Client: Northeastern University

Brončana nagrada A' Design Award Winner in Grafika Category

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Verified Award Winner

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Colors

The Design

About Buddha Said Serija Ilustracija

Buddha Said je serija ilustracija nastala na temelju Dunhuang freski. Za seriju je odabrano i ponovno nacrtano pet klasičnih priča s tih freski. Likovi svake priče su pročišćeni i spojeni sa scenama u modernom grafičkom stilu. Boje preuzete iz Dunhuang murala daju slikama veličanstvenu i tajanstvenu atmosferu. Ilustracije su izrađene pomoću vektorskog dizajnerskog softvera i tiskane u visokoj rezoluciji u formatu 800 x 800 milimetara. Cilj je povezati tradiciju s modernim dizajnom i te priče s murala učiniti poznatima široj javnosti.

The Recognition

About the Brončana nagrada A' Design Award

Buddha Said Serija Ilustracija je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Buddha Said Serija Ilustracija bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, znanosti, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Buddha Said Serija Ilustracija sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Through reading and understanding a large number of relevant materials of Dunhuang frescoes, this paper combines traditional frescoes with modern illustration design, explores the integration of tradition and modernity, and thus creates illustration design works with modern design flavor and national characteristics.
Dimensions & Packaging: Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size:1800mm (H) x 1800mm (W), 300dpi, cmyk.
Tags: Dunhuang, illustration design, mural story, traditional culture, Silk Road
Production Technology: The series of illustrations and expressions are drawn by the illustrator vector design software. It is produced by high level printing and manufacturing technologies to show the details of beautiful and exquisite illustrations.
Design Challenge: The difficulty lies in accurately grasping the characteristics of Dunhuang frescoes, combining modern aesthetics with traditional frescoes, and combining computer technology with traditional crafts to shape modern aesthetic feeling.
Research: This design selects the five most classic stories in Dunhuang frescoes for illustration design. First, the characters in the story are refined and skillfully combined. Then, the colors matched with the charm of Dunhuang are used to highlight the magnificent and mysterious atmosphere of the whole illustration. Moreover, the innovation of this illustration design lies in the integration of Dunhuang frescoes into the illustration design, and the integration of Dunhuang elements in the picture also enhances the unity of the whole design.
Inspiration: At present, Dunhuang Cultural Development Bureau is only limited to re-creating the image of Feixian, and the same classic Dunhuang mural stories have not been well developed and utilized. This design redesigns and creates Buddhist stories in Dunhuang frescoes, so that these classic frescoes are well known by more people, and the art of Dunhuang frescoes is pushed to the public and the world.
Project Duration: Luoyang, the starting point of the Silk Road, is in 2020 .
Operation Flow: This design selects the five most classic stories in Dunhuang frescoes for illustration design. First of all, the understanding of Dunhuang frescoes is reconstructed. Secondly, the characters in the story are refined and combined with the story skillfully. Finally, computer coloring with Dunhuang flavor highlights the magnificent and mysterious atmosphere of illustration as a whole.
Team Members: Art Director: Huo Kai, designer: Li Mengjia
Image Credits: Image #1 : Li Mengjia, 2020
Image #2 : Li Mengjia, 2020
Image #3 : Li Mengjia, 2020
Image #4 : Li Mengjia, 2020
Image #5 : Li Mengjia, 2020