Viskit Komplet za učenje i čitanje by Jaehun Kim

Viskit Komplet za učenje i čitanje by Jaehun Kim is a highly esteemed winner of the very prestigious 2022 Brončana nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizualne Komunikacije Competition Category.

BroncaGrafika· 2022

Viskit Komplet za učenje i čitanje

by Jaehun Kim

Client: Visang

Brončana nagrada A' Design Award Winner in Grafika Category

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Verified Award Winner
Verify Award Status for #131204

View at A' Design Award Press Release Award Badge

Colors

The Design

About Viskit Komplet za učenje i čitanje

Viskit je komplet za učenje i čitanje osmišljen za studente i učenike. Komplet sadrži stalke za čitanje, kemijske olovke, bilježnice, popise za čitanje i drugi pribor koji učenicima pomaže da svoje aktivnosti čitanja organiziraju na sustavan način. Predmeti su ilustrirani likovima keksa u verzijama s čokoladom, jagodom, zelenim čajem i sirom, čime komplet dobiva poznat i prijateljski izgled. Plastična ambalaža uklonjena je sa svih Viskit proizvoda. Plastična mapa za višekratnu upotrebu sadrži pribor i školske materijale. Kutija za dostavu istovremeno služi i kao kutija proizvoda, čime se smanjuje otpad.

The Recognition

About the Brončana nagrada A' Design Award

Viskit Komplet za učenje i čitanje je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Viskit Komplet za učenje i čitanje bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, znanosti, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Viskit Komplet za učenje i čitanje sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ViSKit is Visang’s special kit designed for students’ study and reading activities. The package contents consist of reading stands, pens, notebooks, reading lists, and other assorted supplies that enable students to systematically organize their reading activities.
Dimensions & Packaging: Notebook 150 x 210, Spring-bound notebook 152 x 210, Reading stand 267 x 694, Bookmark, 50 x 190, Zipper File-bag 310 x 490, Recording sticker 147 x 207, Corner pocket 80 x 80, Reading record 297 x 420, Sticker 140 x 210, Spring-bound memobook 150 x 100, Pencil case 90 x 200, Mesh pouch 230 x 160, Stationary 170 x 160
Tags: ViSKit, students, reading, reading material, Visang, studying
Production Technology: In consideration of the environment, all plastic packaging is removed from ViSKit products. Individual items can be stored in a reusable plastic folder that protects students’ school supplies and can also store school handouts. Additionally, the shipping box has been integrated with the product packaging box to further reduce waste.
Design Challenge: The greatest obstacle is to create a concept every season along with a matching kit and its various items. Highest import is aligned with creating kits that help students learn and meet their needs simultaneously. By analyzing yearly trends and using various methods of post-processing, new ideas are developed that help to better interest students.
Research: “ViSKit” is a brand that provides character-based learning kits to students through Visang Education’s online channel, “Visang Textbooks & Mom Talk.” Distributed by education companies, it is newly research and made each year based on students’ needs. Each season, different thematic concepts are used and the products are provided free of charge as various Visang events. Consumer responses improve yearly, and the event participation rates rise along with many reviews.
Inspiration: The brand name “ViSKit,” derived from “Visang Special Kit,” is a Korean wordplay, sharing pronunciation with the word ‘biscuit.’ The product characters were designed as biscuits to give a real ‘crunch’ to students’ learning, just like that of a biscuit. The chocolate, strawberry, green-tea, and cheeses biscuit characters engagingly represent daily life. ViSKit seeks to bring a familiar and friendly approach to students through its biscuit characters and products that enrich school life.
Project Duration: Recent Launch date: July 2021 in Korea
First Launch date: January 2018, new Korean semester event
Operation Flow: Student goods are designed with character-based “biscuits,” thus serving as a bridge for students to see Visang textbooks in a softer light than the “practicality-first” feeling often associated with educational companies.
Team Members: Kim Juhee / Kim Juhee / Lee Sumin