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Cicada Hui Identitet marke by Wang Jinhua

Cicada Hui Identitet marke by Wang Jinhua is a highly esteemed winner of the very prestigious 2022 Željezna nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizualne Komunikacije Competition Category.


ŽeljezoGrafika· 2022

Cicada Hui Identitet marke

by Wang Jinhua

Željezna nagrada A' Design Award Winner in Grafika Category

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Verified Award Winner

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Colors

The Design

About Cicada Hui Identitet marke

Cicada Hui je identitet marke osmišljen za pružatelja obrazovnih usluga koji djeluje s djecom u dobi od tri do četrnaest godina. Logotip se temelji na osnovnom obliku cvrčka, insekta koji tradicionalno predstavlja postojanost, snove, odlučnost i dobar glas. Raširena krila cvrčka izražavaju namjeru da se cilja visoko. Žuta, zelena i plava boja koriste se za dočaravanje mladosti i vitalnosti. Prateća signalizacija koristi drvo kao glavnu strukturu, s tankim aluminijskim okvirom i unutarnjim LED cijevima. Donja ploča se može ukloniti radi jednostavnog održavanja.

The Recognition

About the Željezna nagrada A' Design Award

Cicada Hui Identitet marke je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaratelja. Očekuje se da Cicada Hui Identitet marke bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Cicada Hui Identitet marke se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvalitete života koja pomažu da svijet postane bolje mjesto.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
"Knowing" means cicada, which has the meaning of eternal life and represents persistence, dream, determination and credit.
The enterprise image design is based on the basic shape of cicada. With open wings, it means to aim high and fly high. With this logo, the design and modeling of "Zhile" is symbolized, and yellow, green and blue symbolize that the enterprise is full of youth and vitality.
Tags
Education, logo, brand design, cicada, education brand
Production Technology
The sign adopts wooden materials as the main structure of the sign. 2mm thick and 35mm wide special all aluminum frame is used around, the sign panel and back plate are stable and regular, and the sign base plate is easy to disassemble and maintain. LED light-emitting tube is used inside.
Design Challenge
The difficulty of the project lies in how to integrate the auspicious meaning of knowledge in the tradition into the educational brand and use the design to reflect it.
Inspiration
Relying on the community, Zhiliaohui focuses on the quality cultivation education of children aged 3-14.
Relying on Yueshang's years of experience in the education industry, with innovative teaching ideas and modern operation and management mode, children can enjoy one-stop international quality education at home. Develop the brain, inspire intelligence, stimulate children's imagination and creativity, and open up unlimited possibilities for growth.
Project Duration
The project starts in Shenzhen in June 2021 and ends in Shenzhen in December 2021.
Team Members
Main creator: Wang Jinhua
Executive design: Zhai Qijing
Copywriter: Yang Han
Design Assistant: You Fangzhou
Design Assistant: Zuo Wenjuan

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