Little Fairy Serija ilustracija by Tingting Jing

Little Fairy Serija ilustracija by Tingting Jing is a highly esteemed winner of the very prestigious 2022 Brončana nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizualne Komunikacije Competition Category.

BroncaGrafika· 2022

Little Fairy Serija ilustracija

by Tingting Jing

Client: Northeastern University of China

Brončana nagrada A' Design Award Winner in Grafika Category

10,110

Verified Award Winner

Verify Award Status for #137892

View at A' Design Award Press Release Award Badge

Colors

The Design

About Little Fairy Serija ilustracija

Little Fairy je serija ilustracija koja personificira cvijeće kao žene odjevene u cheongsam, tradicionalnu kinesku haljinu. Svaki lik temelji se na proučavanju karaktera i raspoloženja povezanog s određenim cvijetom. Slike su izrađene pomoću računalnog vektorskog softvera. Svaki prizor okružen je okvirom koji podsjeća na prozor, čime slika dobiva dojam dubine. Uzorci s obje strane okvira prilagođeni su prema tradicionalnim kineskim motivima i prikazani su u niskom reljefu. Serija spaja tradicionalnu kulturu s modernim dizajnom kako bi predstavila ljepotu kineske umjetnosti.

The Recognition

About the Brončana nagrada A' Design Award

Little Fairy Serija ilustracija je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Little Fairy Serija ilustracija bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, znanosti, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Little Fairy Serija ilustracija sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a series of illustrations of flower fairies, which are presented in the form of Chinese traditional dress cheongsam through the personification of flowers, and then convey the beauty of Traditional Chinese culture
Dimensions & Packaging: Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size::1800mm (H) x 800mm (W), 300dpi, cmyk.
Tags: Flower fairy series, flowers, Cheongsam, Republic of China, illustrations, relief
Production Technology: The series of illustrations are drawn by illustrators using computer software. The use of computer design using a high level of relief technology from the production, showing the details of an exquisite illustration.
Design Challenge: How to match the tonality of different flowers with the human images in the design process is a process worthy of in-depth study. In the design, keywords are extracted from different flower images and feelings, and then the keywords are matched with human beings for redesign
Research: Flower fairy series of illustrations will be in the image of Chinese traditional cheongsam women personified image design. After studying the characters, feelings and styles represented by different flowers, the designer used computer vector rendering technology to draw a series of flower personification. The work simulates the form of ancient people in the window in the way of frame, creating a proper sense of space in the picture. Meanwhile, in pattern design, both sides of the frame are redesigned according to traditional Chinese patterns, and presented in bas-relief form. Through print and Internet dissemination, so that people can better understand the artistic beauty of traditional Chinese culture.
Inspiration: Inspiration comes from the combination of traditional culture and modern design. In today's rapidly developing era, traditional culture should also be updated. Based on the association of different tonality of flowers, and then design their anthropomorphic images, the picture can make more people know and be familiar with the beauty of Traditional Chinese culture
Project Duration: Little fairy launched in China 2022.
Operation Flow: The key is a strong impact that attracts the public, and a high aesthetic effect attracts people's aesthetic interest.
Team Members: Art direction: Huo Kai, designer: Jing Tingting
Image Credits: Image #1 : Illustration Huo kai&Jing Tingting, 2022.
Image #2 : Illustration Jing Tingting, 2022.
Image #3 : Illustration Jing Tingting, 2022.
Image #4 : Illustration Jing Tingting, 2022.
Image #5 : Illustration Jing Tingting, 2022.