The Rules of War Serija plakata by Mirna Noaman

The Rules of War Serija plakata by Mirna Noaman is a highly esteemed winner of the very prestigious 2020 Srebrna nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizualne Komunikacije Competition Category.

SrebroGrafika· 2020

The Rules of War Serija plakata

by Mirna Noaman

Client: International Committee of the Red Cross

Srebrna nagrada A' Design Award Winner in Grafika Category

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Colors

The Design

About The Rules of War Serija plakata

Pravila rata serija je plakata o međunarodnom humanitarnom pravu i pravilima suzdržanosti u oružanim sukobima. Serija se uglavnom koristi negativnim prostorom, bez boja, oblika ili figura koje bi mogle upućivati na bilo koju stranu sukoba. Četiri teme predstavljaju zajednička učenja međunarodnog humanitarnog prava i Kurana. Plakati su stvoreni kako bi ta pravila približili arapskom govornom području i muslimanskoj publici tijekom Ramazana. Svaki plakat mjeri 1000 sa 700 milimetara i izrađen je za tiskanu i digitalnu upotrebu.

The Recognition

About the Srebrna nagrada A' Design Award

The Rules of War Serija plakata je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i dojmljivim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da The Rules of War Serija plakata bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. The Rules of War Serija plakata je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The thought-provoking poster design series utilizes mostly negative space to illustrative conceptual ideas about the rules of restraint in conflict. The brief entailed to include no colors, shapes, or figures that could point fingers at any sides of warring conflict, and so the use of a neutral but powerful image was the answer.
Dimensions & Packaging: 1000 mm x 700 mm x 200 gm
Tags: Peace, War, Humanitarian, Quraan, Islam, Poster Design, Poster, Conflict
Production Technology: iPad Pro, Adobe Photoshop, Adobe Illustrator, Quraan, Red Cross Library
Design Challenge: The biggest obstacle creating visuals for a neutral and impartial organization whose communication work directly affects its ability to have the unique access it has to
Research: To kickstart, an observation of the perception of the Red Cross in the Arab region amongst Muslim countries was taken note of, which was that it was a Christian organization that is secular even in providing aid and people were skeptical to donate money to it. Research was conducted on the similarities between International Humanitarian Law, which is essentially the mandate of Red Cross, and Quraan, which is in some sense the "mandate" of the aforementioned audience. The similarities were very clear and directly instructed, and therefore, four themes were identified to be visualized.
Inspiration: Created for the worst of times, International Humanitarian Law preserves the core of our common humanity. However, with the amount of shocking violations to it nowadays, its capacity to provide real protections for the victims of today's complex armed conflicts has been in question by many. To bring international humanitarian law closer to Arab speaking audiences and Muslim communities during Ramadan, this set of posters was created to stir conversation and communicate the very similar teachings of International Humanitarian Law and Islam.
Project Duration: This project was created during the month of May 2019 in Cairo, Egypt.
Operation Flow: These posters are designed to live both in printed and digital form. On social media platforms belonging to Red Cross, the posters garnered great relevance to the audience, and was shared widely. With people supporting the messages of peace and being in favor of promoting humanitarian values.
Patents: Copyrights belong to the International Committee of the Red Cross, 2019.
Team Members: Mirna Noaman
Salma Nasrallah
Safaa Abdelbaky
Ahmad Al Dawoody
Martin Unternaehrer
Image Credits: Illustrator / Creative Director: Mirna Noaman