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Tongchuang Design Anbalaj by Yongjun Chen

Tongchuang Design Anbalaj by Yongjun Chen is a highly esteemed winner of the very prestigious 2021 A' Design Award Bwonz in Dezayn Anbalaj Competition Category.


BwonzAnbalaj· 2021

Tongchuang Design Anbalaj

by Yongjun Chen

Client: Shenzhen Technology University

A' Design Award Bwonz Winner in Anbalaj Category

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Verified Award Winner

Verify Award Status for #116321

Colors

The Design

About Tongchuang Design Anbalaj

Tongchuang Design se yon konsepsyon anbalaj ki kreye pou yon pwodwi netwayaj ak blanchisman. Anbalaj la enprime ak yon lank espesyal. Tout tèks ak grafik yo gradyèlman okside epi efase pandan tout diri lavi pwodwi a sou etajè a. Chanjman dousman soti nan koulè fò rive nan koulè fèb la diminye enpak lank lan sou anviwònman an epi sipòte sante. Imaj k ap efase a fè referans tou ak aksyon dekontaminasyon pwodwi a. Grafik yo itilize kèk eleman ki sòti nan ansyen karaktè Chinwa yo, prezante nan yon fòm kontanporen. Anbalaj la fè 200 mm lajè, 82 mm pwofondè ak 249 mm wotè.

The Recognition

About the A' Design Award Bwonz

Tongchuang Design Anbalaj se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Tongchuang Design Anbalaj pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Tongchuang Design Anbalaj satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Special ink printing, all text and graphics gradually oxidize and disappear during the shelf life, caring for health and eliminating the negative impact of ink on the environment. The visual presentation from strong to weak and disappearing shows the excellent performance of decontamination and whitening of the product, the visual experience is intuitive and novel, making the brand stand out among similar products, enhancing brand recognition and promoting sales.
Dimensions & Packaging
Width 200mm*Depth 82mm*Height 249mm
Tags
Experience the novelty, the characteristic ink printing, reduce pollution, green environment
Production Technology
Special ink printing, all graphics will gradually oxidize and disappear during the shelf life, caring for health, eliminating the negative impact of the ink on the environment, and the novelty of visual experience.
Design Challenge
Minimalist design, simple and mature process, easy to use for production.
Research
Using special ink printing, all graphics will gradually oxidize and disappear during the shelf life, caring for health, eliminating the negative impact of ink on the environment, forming the feeling of experiencing novelty of the product and promoting sales.
Inspiration
The few elements of Chinese characters convey the characteristics of rich connotation, and the design effect of "less is more" has been achieved.
Project Duration
2020
Operation Flow
Efficient communication means that it is convenient to use ancient Chinese characters to present them in a contemporary form, which can inherit the quality of tradition without losing fashion. It has a strong and striking personality to promote sales.
Team Members
Jiajia Li,
Yongjun Chen,
Cong Fan,
Chengri Tang,
Zhiguo Liu

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