Yashang Hing Tau Ball Fonksyon Prensipal: Anbalaj Manje by Mars Team

Yashang Hing Tau Ball Fonksyon Prensipal: Anbalaj Manje by Mars Team is a highly esteemed winner of the very prestigious 2021 A' Design Award Ajan in Dezayn Anbalaj Competition Category.

AjanAnbalaj· 2021

Yashang Hing Tau Ball Fonksyon Prensipal: Anbalaj Manje

by Mars Team

Client: Shenzhen Baixinglong Creative Packaging Co., Ltd

A' Design Award Ajan Winner in Anbalaj Category

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Verified Award Winner

Verify Award Status for #121185

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Colors

The Design

About Yashang Hing Tau Ball Fonksyon Prensipal: Anbalaj Manje

Yashang Hing Tau Ball se yon konsepsyon anbalaj pou pwodwi boulèt vyann. Grafik yo baze sou matyè premyè manje ki andedan an. Imaj bèt yo ranje kòm konpozisyon grafik modèn, epi chak kalite matyè premyè idantifye ak yon koulè ki fè kontras. Kontras fò koulè a sipòte enpak vizyèl sou etajè magazen yo. Konsepsyon an refere tou ak koutim tradisyonèl ki pote bòn chans nan zòn Chaoshan an Chin, epi yo mete yon anvlòp wouj toutotou pwodwi a. Yo itilize enprime sou papye, plastik ki apwopriye pou manje ak yon riban swa. Anbalaj la mezire 260 pa 150 pa 260 milimèt.

The Recognition

About the A' Design Award Ajan

Yashang Hing Tau Ball Fonksyon Prensipal: Anbalaj Manje se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Yashang Hing Tau Ball Fonksyon Prensipal: Anbalaj Manje pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Yashang Hing Tau Ball Fonksyon Prensipal: Anbalaj Manje se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The meatball packaging is designed creatively based on the raw materials of the product. The layout combines them in the form of modern graphics. The various types of raw materials are distinguished by color contrast. Reflect the sense of modern fashion at the same time increase the interesting expression of the product, and the strong contrast of colors in the shelf display terminal will have a good sense of visual impact.
Dimensions & Packaging: 260mmx150mmx260mm, which is suitable for the size of consumers under such specifications, provides better consumption experience for consumers.
Tags: Meatball, graphic composition, color composition, animal image
Production Technology: Application of paper printing, food grade plastic, silk belt
Design Challenge: In this project, the most difficult thing is how to combine a variety of animal images into a package with the characteristics of Chaoshan region in China, while the packaging presentation should have a sense of modern fashion. Finally, through reading books and referring to a large number of design pictures, I found that modern graphic composition and color composition can well integrate these points. Finally, I began to design in this way.
Inspiration: Inspired by the combination of animal graphics and color composition, the design of this package integrates the traditional customs of Chaoshan area in China that like auspicious things. Meanwhile, the design of the red envelope around the product is also designed to have a better sense of experience with consumers.
Project Duration: The project started in September 2020 in Shenzhen, completed in October 2020 in Shenzhen, and went on sale in the market in December 2020

Read the Press Release