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C Cell Vitality Fonksyon Prensipal Anba: Anbalaj Dlo Mineral by Tiger Pan

C Cell Vitality Fonksyon Prensipal Anba: Anbalaj Dlo Mineral by Tiger Pan is a highly esteemed winner of the very prestigious 2022 A' Design Award Bwonz in Dezayn Anbalaj Competition Category.


BwonzAnbalaj· 2022

C Cell Vitality Fonksyon Prensipal Anba: Anbalaj Dlo Mineral

by Tiger Pan

Client: Shenzhen Tasly Industrial Co., Ltd.

A' Design Award Bwonz Winner in Anbalaj Category

17,320

Verified Award Winner

Verify Award Status for #130904

Colors

The Design

About C Cell Vitality Fonksyon Prensipal Anba: Anbalaj Dlo Mineral

Tèks Liv: C Cell Vitality se yon konsepsyon anbalaj pou dlo mineral an boutèy. Tekstati natirèl peyizaj sous la tradui an yon konpozisyon tridimansyonèl byen òganize ki gen fòm konvèks ak konkav sou kò boutèy la. Sifas la gen yon tòch dou ki ogmante friksyon epi ki amelyore estabilite lè w kenbe l nan men w. Estrikti estab la pèmèt itilizasyon yon materyal PET pi fen, sa ki ekonomize kòb epi diminye kantite plastik yo itilize. Koulè ble a fè referans a lak mòn ki nan sous dlo a. Boutèy la mezire 63.3 mm an lajè, 63.3 mm an pwofondè ak 207 mm an wotè.

The Recognition

About the A' Design Award Bwonz

C Cell Vitality Fonksyon Prensipal Anba: Anbalaj Dlo Mineral se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann C Cell Vitality Fonksyon Prensipal Anba: Anbalaj Dlo Mineral pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. C Cell Vitality Fonksyon Prensipal Anba: Anbalaj Dlo Mineral satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The unique attribute is that the packaging fully embodies the nature and original ecology of C cell vitality mineral water. Following the mountain trails in the forest, stepping on the quiet path among the pine forests, as if hearing the nature greet us, this is the base camp of Tianlishi C cell vitality water; located in the national nature reserve of Changbai Mountain, with perfect vegetation and unique style, it is a good encounter between nature and us.
Dimensions & Packaging
Outer packaging: Width63.3mm x Depth63.3mm x Height207mm
Tags
C cell vitality, Mineral water, Super symbol, Rebrand, loop, environmental protection, Tiger Pan
Production Technology
A particularly soft touch increases the friction and improves the stability of the hand-holding. The stability of the structure allows us to use thinner PET materials, saving costs and reducing the use of plastic materials.
Design Challenge
How to attract consumers' attention in such a competitive market? We choose to use the wonderful blue of Changbai Mountain Tianchi, and the overall color is used to express the pure and natural encounter of the product.
Research
There are four seasons in the year and different weather in every ten miles. This is the "Shenxian Mountain" in "Shan Hai Jing", and it is also one of the world's three major golden water sources. The natural texture is summarized into an orderly three-dimensional composition relationship between convex and concave, which is presented on the bottle body. A particularly soft touch increases the friction and improves the stability of the hand-holding.
Inspiration
Inspired by the turbulent fairyland picture scroll of Changbai Mountain, the Tianchi is covered with white snow, and the red leaves are dancing in the mountains. There are four seasons in the year and different weather in every ten miles. This is the "Shenxian Mountain" in "Shan Hai Jing", and it is also one of the world's three major golden water sources. The natural texture is summarized into an orderly three-dimensional composition relationship between convex and concave.
Project Duration
The project lasts 2 month, designed in Shenzhen and produced in Shenzhen, Guangdong.
Operation Flow
We chose discreetly the materials, printing techniques, production crafts, all accessible, to bring the product to market as fast as possible. Therefore, the product will be taking advantage of its youthful and eye-catching look in the market for longer time.
Team Members
Creative Director: Tiger Pan
Graphic Design: Xuedan Xia
Graphic Design: Zhiyi Jiang
Image Editing: Kelin Tan
Image Editing: Sijia Liu
Technical Direction: Zhangkun Xie
Image Credits
Image #No 1: Photographer Kelin Tan
Image #No 2: Photographer Kelin Tan
Image #No 3: Photographer Kelin Tan
Image #No 4: Photographer Kelin Tan
Image #No 5: Photographer Kelin Tan

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