Unique Me Anbalaj Rezen by Agilis Design Graphic Design

Unique Me Anbalaj Rezen by Agilis Design Graphic Design is a highly esteemed winner of the very prestigious 2022 A' Design Award Bwonz in Dezayn Anbalaj Competition Category.

BwonzAnbalaj· 2022

Unique Me Anbalaj Rezen

by Agilis Design Graphic Design

A' Design Award Bwonz Winner in Anbalaj Category

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Verified Award Winner

Verify Award Status for #131506

View at A' Design Award Press Release Award Badge

Colors

The Design

About Unique Me Anbalaj Rezen

Unique Me se yon anbalaj katon papye ki fèt pou rezen fre. Design la baze sou lide ke pa gen de moun sou latè ki menm nan aparans, panse, karaktè oswa jès. Ilistrasyon fèt ak men bay rezen yo figi senp, kidonk fwi yo prezante kòm yon gwoup moun endividyèl. Yon palèt koulè fre ak yon aranjman senp sipòte tèm nan. Mache fwi fre nan Chin lan trè konpetitif e souvan itilize senp foto fwi oswa vi jaden. Unique Me gen objektif pou li fè yon diferans e pou li kreye yon koneksyon emosyonèl ak kliyan yo.

The Recognition

About the A' Design Award Bwonz

Unique Me Anbalaj Rezen se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Unique Me Anbalaj Rezen pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Unique Me Anbalaj Rezen satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: We built up an emotional connection with the customer through the use of the hand-drawn emoji-like grape illustrations, fresh color palettes, and pure layout.
Tags: Grapes, Fruit, Design, Creative, Packaging, Illustration, China, Shenzhen
Production Technology: Paper Carton
Design Challenge: Though the fresh fruit market is highly competitive in China, is full of packaging with some plain photos and illustrations picturing the fruit or farm landscape. So we need to think of a way to stand out from these.
Inspiration: We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other. For showcasing the uniqueness and specialness, we came up with an idea to think of the grapes as people through the use of hand-drawn emoji-like illustrations.
Project Duration: The project started in April 2020 and finished in May 2010 in Shenzhen, China, and was on sale in the Chinese market in Jun 2010.
Operation Flow: We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other.
For showcasing the uniqueness and specialness of this kind of grapes and built up an emotional connection with customers, we came up with an idea to think of the fruit as people through the use of hand-drawn emoji-like illustrations.
Team Members: Designer: Yanxing Lai
Designer: Shixian Qiu
3D Rendering: Kai Chen
Creative Director: VJ Pan
Image Credits: Photo Credit: Guibin Ji